Bigblue
Senior B2B Marketing Manager
TLDR
Own content, social, and Account-Based Marketing initiatives that generate inbound leads and demand for e-commerce logistics.
What your missions will be:
What Success Looks Like:
You will succeed in this role if you have::
- B2B marketing experience: At least 3 years of hands-on B2B marketing experience in a startup or scaleup.
- End-to-end ownership: A proven track record of owning a marketing channel or initiative—from strategy and prioritisation to hands-on execution and measurable results.
- Content quality & storytelling: A portfolio of high-quality content, copy, or video projects that demonstrates strong storytelling and measurable impact.
- Channel experience: Hands-on experience with paid and organic social, newsletter strategy, and campaign optimisation.
- Commercial judgment: Ability to connect marketing decisions to business outcomes, including qualified leads, opportunities, and pipeline—not just engagement or content output.
- Strategic prioritisation: Ability to make clear trade-offs across audiences, markets, channels, and budgets, adapting your approach rather than simply repeating past playbooks.
- Scalable ways of working: Experience building repeatable campaigns, distribution processes, or workflows, using AI and automation where relevant to increase impact.
- Cross-functional influence: Ability to align Sales, Product, Design, and senior stakeholders around marketing priorities, without relying on formal authority.
- Autonomy in ambiguity: Comfortable turning an unclear challenge into a focused plan, testing assumptions, and taking accountability for the outcome.
- Communication: Excellent written and verbal communication skills in English and French. English is our shared working language.
Nice to haves:
- Commerce Fulfilment Knowledge: Working knowledge and understanding of e-commerce fulfilment processes
- Know another language: Spanish, German or Italian are a plus
Bigblue provides a tech-driven logistics platform designed specifically for independent brands, enabling them to scale efficiently while delivering exceptional customer experiences. Serving over 500 brands across Europe, our solution empowers businesses to navigate logistics challenges effectively and sustainably.
- Founded
- Founded 2018
- Employees
- 51-200 employees
- Total raised
- $19M raised
B2B Marketing Manager