Product Marketer
TLDR
Shape positioning, launches, and customer stories to translate Lassie’s mission for doctors’ offices into clear, compelling narratives that resonate with small businesses.
Our mission is to help small businesses run themselves. We’re starting with doctors’ offices, building autonomous systems that handle busywork and complete the workflows that keep the office moving every day. Our team is small, flat, and ambitious. We value craft, intellectual rigor, and direct communication.
About the role
Product marketers turn what Lassie does into language customers understand and care about. You’ll shape positioning, launches, sales materials, customer stories, and the broader narrative around small businesses that run themselves.
What you'll do
Turn product capabilities and customer insight into positioning, launches, website copy, sales materials, and customer stories
Help doctors’ offices understand what Lassie does, why it matters, and how it changes the way their office runs
Build category-defining language around small businesses that run themselves
What we're looking for
Excellent writing ability, especially the ability to make something complicated feel obvious and compelling
Strong product intuition: you can understand how something works, why it matters, and how to explain it without flattening the truth
High agency, strong organization, and the ability to drive messy cross-functional work to finished, shippable output
Joining us
To start, you'll have a handful of conversations with our team and founders. If there is mutual excitement, we'll invite you to the office where you'll work on a small project and meet the team.
Lassie focuses on empowering small businesses, starting with doctors' offices, by developing autonomous systems that streamline daily workflows and minimize busywork. By automating routine tasks, we ensure these businesses operate more efficiently, allowing them to focus on what truly matters.