POSITION: Communications & Marketing Manager
Alpha Network Team
LOCATION: San Jose, CA
Alpha Public Schools is a network of public charter schools serving the students of East San Jose. Alpha
students, families and teachers collaborate to develop the 21 st century academic skills and character strengths
students need for success in school, college and career. Together we create self-reliant leaders committed to
making positive change in the world.
The Communications & Marketing Manager will drive key communication and marketing efforts as Alpha
Public Schools continues to grow. This person will implement and manage an effective and strategic
communications and marketing program for Alpha Public Schools that increases public awareness and
support of Alpha’s programs and services and enhances the image of Alpha.
Alpha is seeking an entrepreneurial person who will thrive in a dynamic startup environment. A growth mindset
and strong mission alignment will be the defining characteristics of successful applicants.
Support and maintain a strategic communications and marketing program that will enhance Alpha’s
image and position within the education space and the general public
Identify key stories, messages, and initiatives to promote Alpha externally
Collaborate with the senior leadership on crafting key internal communication
Build on Alpha’s team activities by increasing and diversifying guest blogging efforts, public speaking,
presentations, and panel participation
Coordinate media interest in the organization and ensure regular contact with target media and
appropriate response to media requests
Plan and execute targeted communications campaigns
Represent Alpha with local and national media opportunities
With the collaboration of the CEO, create and send organizational updates to internal and external
Continue integration work due to merger by creating alignment between two brands merging into one
Execute Alpha’s marketing and branding strategic plan
Manage and grow Alpha’s social media presence
Lead the generation of online content that engages audience segments and leads to measurable
Oversee the revamp of Alpha’s website
Coordinate webpage maintenance—ensure that new and consistent information (article links, stories,
and events) is posted regularly
Work with staff to develop and implement strategies to improve organizational visibility and public
Lead ongoing communication and management of Alpha’s brand
Manage the development, maintenance and distribution of all print and electronic collateral and
marketing materials for the network. Collaborate across the operations, recruitment and school based
DRIVEN: Alpha staff members have a sustained commitment to the school and workplace that
demonstrates persistence and drive to complete a job.
ENTREPRENEURIAL: Alpha staff members demonstrate risk taking, innovation, self-confidence, and
the ability to push oneself beyond one’s comfort zone.
RELATIONSHIP BUILDER: Alpha staff members demonstrate how they have leveraged relationships
to improve outcomes for students and will develop strong relationships with Alpha students, families,
FLEXIBLE: Alpha staff members adapt to meet the needs of the organization and a startup work
Exercise diplomacy, honesty, integrity, humor and tact
Strong understanding of digital media, including communications metrics and analytics
Highly collaborative style; experience developing and implementing communications strategies
Stellar interpersonal and communications skills, including the ability to develop and strengthen internal
and external relationships
Excellent project and process management skills, writing skills and attention to detail
Exceptional writing/editing and verbal communication skills
Relationship builder with the flexibility and finesse to "manage by influence"
4+ years of work experience
Note that in our fast-growing organization, specific functional responsibilities of the role may change
depending on staff capacity and organizational need.
Apply to work at Alpha: https://boards.greenhouse.io/alphapublicschools/jobs/496705
Please submit your application online
2. A cover letter
Incomplete applications or those with errors will not be considered. As an equal opportunity employer, we hire
without consideration to race, religion, creed, color, national origin, age, gender, sexual orientation, marital
status, veteran status or disability. We are strongly committed to hiring a diverse and multicultural staff and
encourage applications from traditionally under-represented backgrounds.
This job opening has been filled or removed by the company.
Try one of the other jobs at Alpha Public Schools.