We’re looking for a Director of PR and Communications to shape and sell the Kobalt story through compelling and effective internal and external communications. Working closely with the CMO and a growing marketing team you will leverage our people, technology and achievements to develop Kobalt’s brand positioning and reputation in the global tech, business and music community.
WHAT DOES A DIRECTOR OF PR AND COMMUNICATIONS AT KOBALT DO?
PR & communications strategy and planning
Media relations – specifically growing our brand in the tech space and developing our music industry standing as a disruptor
Influencer relations – spotting them internally and externally and building a partnership
Plan and implement a communications schedule – including key messaging, story pitches and placement, bylines and quotes, press releases and interviews
Act as a primary owner of the Kobalt brand voice/personality to ensure that it is consistent and accurate across all assets, channels and consumer touchpoints
Collaboration with content, creative and marketing teams on integrated campaigns
Help drive digital strategy and process for communications across Kobalt’s website, blog, and social media channels
Establish and report on PR KPIs across various traditional and digital channels
Ensure internal employees are inspired, informed and connected through communication of major news, initiatives, and achievements
Work with local office teams for local announcement and PR initiatives
Participation in brainstorms and big idea development for marketing and PR communications strategy
WHAT SKILLS AND EXPERIENCE ARE WE LOOKING FOR?
6+ years of PR and communications experience, for a PR or marketing agency with recognizable tech clients or in house for a high growth tech business
B2B Media Relations experience with a network of media contacts in the tech industry and an enthusiasm to develop new contacts in the business, and or music industry press
Impeccable campaign management skills and an ability to build trusted relationships with our most senior executives and stakeholders
Recognizes the value of using internal staff, senior management and clients partners as ambassadors
A digital native who can show evidence of success using multiple channels
Expert editor and writer with an ability to use creative content to draft press releases and promote a story
A passionate, creative and driven individual who is not afraid to think outside of the box and happy to pick up the phone to a journalist or reporter
A self-starter who can initiate and drive a wide variety of projects, react to market trends or deal with a crisis
A passion for technology, disruptive business models and love of music is a plus