Under the direction of the Director of Digital Consulting, the Digital Consultant will be responsible for supporting LYONSCG customers by collecting, analyzing and evaluating data with a view to make and/or implement recommendations that improve online performance.
Analyze website using analytic software to recognize trends and make written recommendations.
Analysis of the effectiveness of all marketing efforts.
Creates, develops and/or implements the short and long term strategy and campaigns to increase leads or revenue for the client’s website.
Oversee a team of specialists (PPC, SEO etc) to help carry out the tactical approaches (internal and external).
Manage and execute website promotions to drive eCommerce sales for assigned clients.
Research clients’ competitive landscapes, recommend and present opportunities to increase sales and optimize marketing programs.
Report to clients on acquisition and retention campaigns.
Support lyonscg sales efforts by analyzing and assessing prospective customer sites.
Engage with eCommerce implementation teams to recommend ideal shop-flows that optimize online sales.
Works independently but must be collaborative.
Solid writing skills and the ability to communicate effectively and professionally
Performs other duties as required or assigned which as reasonably within the scope of the duties enumerated above
Experience: 2 - 4 years experience in either Retail or Digital Agency managing D2C.
List all required skills, knowledge and abilities.