Wayfair is hiring a

Brand Integrated Marketing Associate

Boston, United States
Full-Time

Brand Integrated Marketing Associate

 

The Integrated Marketing Associate position on the Brand Marketing team will project manage several key initiatives relating to Wayfair’s partnership with Scripps Networks (HGTV, DIY Network, Cooking Channel, etc.). This role will execute several integrated marketing campaigns across the Wayfair Brands annually, from pre-production to post production and analysis. This associate will coordinate with both internal and external contacts to drive efficiencies and strong performance results. This is an exciting opportunity for a self-starting, results-focused individual with strong quantitative and communication skills.

 

Key Responsibilities:

  • Partner across the organization with multiple departments (Wayfair Promotions, Category Management, Creative, Marketing) to build strong integrated marketing campaigns on HGTV and other networks
  • Manage external parties and deliverables to meet production schedules and deadlines
  • Maintain key supplier relationships for pre and post show integration airings
  • Analysis of performance data from integration events to ensure continued success
    • Leverage internal measurement tools for timely reporting of integration performance
    • Optimize towards key KPI’s as determined by stakeholders 
  • Execute administrative tasks as needed

 

Qualifications:

  • Bachelor's Degree and 1-3 years’ experience in a marketing or quantitative role
  • Strong ability to blend creativity with analytical learnings
  • Able to exercise good judgment, solve problems and communicate with confidence
  • Strong negotiating background
  • Comfortable in a data-driven business environment and strong attention to detail
  • Proactive worker, positive, people-oriented, and energetic attitude
  • Strong written and verbal communication
  • Ability to multi-task and work well within a dynamic, fast-paced environment
  • Proficiency in Excel and SQL

 

 

 

About Wayfair:
Wayfair Inc. offers an extensive selection of home furnishings and décor across all styles and price points. The Wayfair family of brands includes:

  • Wayfair.com, an online destination for all things home
  • Joss & Main, where beautiful furniture and finds meet irresistible savings
  • AllModern, a go-to online source for modern design
  • DwellStudio, a design house for fashion-forward modern furnishings
  • Birch Lane, a collection of classic furnishings and timeless home décor


Wayfair generated $2.25 billion in annual sales in 2015 and $786.9 million in net revenues for second quarter 2016. Wayfair employed 5,398 people as of June 30, 2016 and is headquartered in Boston, Massachusetts with operations throughout North America and Europe. The company has previously been named one of America’s Most Promising Companies by Forbes Magazine and selected by the Boston Business Journal and Glassdoor.com as a Top Company to Work For and Top Company for Well Balanced Life.

 

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