OkCupid is hiring a

Start-up Marketing Whiz - Contract Assignment

Dallas, United States
Full-Time

We are looking for a Marketing and Communications Whiz to join an internal startup team working within Match Group - the world’s largest dating portfolio that operates brands like Tinder, OkCupid, Match and POF.  As the first marketing hire for this start-up, this individual will help bring a new and innovative mobile dating app concept to market, help form a new brand, be an offline and online evangelist, contribute to the design of product experience, foster company growth, and shape overall team culture.

We are looking for a candidate that will lead our grassroots marketing effort with a specific focus on creating and growing our college ambassador program to make this the new hot app on campuses around the country. 

 

Day to Day:

- Come up with groundbreaking marketing strategies 

- Plan sponsored parties and events

- Devise a social media brand strategy that is analogous across all platforms

- Manage a college ambassador program

- Recruit new ambassadors and influencers

- Daily contact with ambassadors on campuses across the country

- Facilitate continued interest in the brand

- Audit app usage and volume and productivity of referral program

- Travel to college campuses to coordinate events, ambassador recruiting, and overall brand awareness

Requirements:

- BA or greater degree

- Recent graduate with active ties to top tier sororities and fraternities at culturally influential colleges

- "Get stuff done” Attitude

- Strong social skills

- Guerrilla marketing experience is a plus

- Willing to travel

- Willing to work nights and weekends

 

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