Salesloft is hiring an

Account-Based Marketing (ABM) Campaign Manager

Atlanta, United States
Full-Time

Account-Based Marketing (ABM) Campaign Manager

 

SalesLoft has the opportunity to be the number one sales engagement technology worldwide. Our goal is to become the next $1 billion SaaS company headquartered in ATL and we need to add an Account-Based Marketing (ABM) Campaign Manager in order to secure the #1 spot in our market, SalesLoft is moving upmarket to secure larger accounts. Securing large accounts is the only path to #1, and the Account-based Marketing team is charged with generating influence in key target accounts to accelerate adoption of the SalesLoft modern sales engagement platform.

 

The Account-Based Marketing (ABM) Campaign Manager will be a key contributor to the development and success of the account-based marketing practice at SalesLoft. The ABM Campaign Manager is a role for an experienced digital marketer and project manager able to collaborate with multiple departments (Sales, Sales Development, Sales Operations and Customer Success). SalesLoft will provide the resources and technology tools you need to execute your marketing campaigns. This is a high profile role in our company, so this is a great way for your work to stand out with our Executive team.

 

Qualifications

  • Modern marketer focused on driving engagement and accelerating existing sales opportunities within our target 2,000 accounts rather than generating leads.
  • Creative project manager experienced with coordinating multiple marketing disciplines (content, events, etc.) to project professional, highly personalized campaigns targeted to specific accounts and sets of accounts.
  • Data-driven individual able to consume, interpret and present data to key stakeholders to gauge the effectiveness and success of our account-based campaigns.
  • 4-6 years of B2B marketing experience required.
  • Experience marketing to enterprise B2B companies preferred.

 

Responsibilities

  • Own marketing strategy for your target accounts and execute that strategy.
  • Collaborate with multiple marketing disciplines to orchestrate highly-personalized and professional account-based marketing programs.
  • Drive engagement and accelerate existing sales opportunities within our list of target accounts.
  • Deliver valuable experiences for our customers through every stage of the buyer’s journey, including post-sale.
  • Consume, interpret and present data to key stakeholders to measure the success of our account-based strategy.
  • Be the nexus of the partnership with Sales and build tight, collaborative relationships with account owners.
  • Establish, meet and exceed deadlines for campaign planning and execution.

 

Why work here instead of somewhere else?

  • You will become part of an amazing culture with a supportive CEO and smart teammates who actually care.
  • You will work with an amazing product team you can learn from and teach.
  • You will experience joining at a high-growth/high-traction inflection point.
  • We have challenging projects using modern technology.
  • You will grow more than you would anywhere else. That is a promise.