Meesho is hiring an

Assistant Manager-Performance Marketing

Bengaluru, India
About The Role

As Assistant Marketing Manager, you’ll work on strategic initiatives to drive new user growth. This will involve a visioning exercise for user growth leveraging outside-in and inside-out insights. You’ll lead initiatives to identify new 10x growth opportunities as well as structurally reduce CAC. This is a cross-functional role that works closely with the Creative, Product, Analytics and Tech.

What You Will Do

  • Drive exponential user growth for Meesho
  • Drive new user acquisition for Meesho by efficiently executing and scaling up Performance marketing campaigns on Google, Facebook and other digital media platforms.
  • Carefully track the performance of campaigns and continually optimize them by taking various data cuts and doing in-depth solutioning.
  • Keep experimenting with various constructs, campaign types, ad platforms etc. and generate actionable insights
  • Own end-to-end channel management while liaising across functions - Creative, Product, Analytics and Tech
  • Experiment & Scale new and emerging marketing opportunities, channels, user cohorts
  • Drive continuous problem discovery to identify opportunity areas through research, outside-in and data analysis and recommend 10X user growth opportunities.

What Will You Need

  • Bachelor's degree in any discipline is required – MBA is preferable
  • 3-6 years of experience in Growth, Performance marketin experience with a high growth startup.
  • Structured problem-solving with good communication skills.
  • Data driven with good excel skills.
  • Proven ability to take up high ownership.
  • Exposure to UAC/App marketing campaigns will be a plus.
  • Ability to collaborate with internal and external stakeholders (within the company)
  • Enthusiastic about learning new skills and solving challenging problems

About Meesho

Meesho is India’s fastest growing e-commerce company. We started in 2015 with the idea of helping mom & pop stores to sell online. Today, 5% of Indian households shop with us on any given day 😎. We’ve helped over 15 million individual entrepreneurs start online businesses with zero investment. We’re democratising internet commerce by offering a 0% commission model for sellers on our platform — a first for India. We aim to become the e-commerce destination for Bharat. How? Find out from our blogs!

We’re currently valued at $4.9 billion with marquee investors supporting our vision. Some of them include Sequoia Capital, Softbank, Fidelity, Prosus Ventures, Facebook and Elevation Capital. We were also featured in Y Combinator’s 2021 Top Companies List, and were the only Indian startup to make it to Fast Company’s The World’s 50 Most Innovative Companies in 2020. We ranked 6th in Linkedin’s Top Startups List 2021. Our strongest asset is our people. We have gender-neutral and inclusive policies to promote our people-first culture. Please check out meesho. careers for our openings.

Our Mission 
 Democratise internet commerce for everyone

Our Purpose
Har Indian ka APNA MARKET

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