WebEngage is hiring a

Brand Marketing Executive ( Content & Community)

Mumbai, India
Full-Time

Roles & Responsibilities

  • Expanding the 'EngageCast' podcast series, and conducting Webinars with (internal + external) guests
  • Building a quarterly content calendar for both Podcasts & Webinars 
  • Identifying potential guests for Podcasts & Webinars & running nurture campaign for securing episode spots 
  • Maintaining the accompanying blog content for Podcasts, Webinars & Community-building initiatives 
  • Building the script, content, storyboard, questions list for Podcasts, Webinars, Video content
  • Identifying community-building activities for the WebEngage brand and executing them
  • Planning the distribution strategy to generate high-quality MQL’s from the Webinar funnel  

Requirements:

  • The candidate must have a minimum of 2 years of prior experience in Marketing (SaaS experience will be extra beneficial). 
  • The candidate should have an equivalent of an MBA / Masters in the field of Communications/Media/Marketing
  • The candidate should have proficiency in conducting interview-style content formats (Podcasts, Webinars, Videos) 
  • The candidate should be able to work closely with internal cross-functional teams across the organization
  • The candidate must be highly proficient in written/verbal communication with exceptional control over the English language  

 

About Us

WebEngage is a multi-channel user engagement platform which automates communication across users' life-cycle. It enables you to connect with them through these channels - Web Messages (notification, survey and feedback), In-App Messages, Push Notifications, Emails and Text Messages.
WebEngage builds enriched user profiles for every single user (registered, as well as anonymous) using your website and/or mobile app. Moreover, you can - segment- these users based on their behaviour, and engage with them via multiple channels.

In a nutshell, WebEngage automates user engagement and helps you retain and grow your user base.

Going steady on the mission to humanize all of the world's websites and mobile apps, we are assisting thousands of customers in 50+ countries. From enterprises like eBay, Lynda, Sendgrid, Snapdeal, MakeMyTrip, Avaya, Souq, etc. to thousands of startups worldwide, we are helping them - Engage, Retain and Grow.

URL : www.webengage.com

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