Content Marketing Lead, Germany

About Us

We are PhotoAiD, an innovative startup with one goal - to become number 1 in the world in the field of biometric photography. Thanks to our services, people around the world can take their photos for official documents with their smartphones instead of going to a photography studio.


We are looking for a Content Marketing Lead, Germany who will manage the local content strategy to support business growth.


Responsibilities

  • Developing and executing our content strategy for German-speaking countries.

  • Managing an editorial calendar.

  • Creating content briefs for Writers.

  • Keyword research.

  • Developing content for blogs, articles, and websites.

  • Monitoring German laws and regulations regarding photos for official documents.

  • Conducting competitor research.

  • Recruitment of Content Writers and freelancers.

  • Establishing cooperation with a SEO agency.

  • Reporting, tracking key metrics.

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