Homepage is hiring a

Content SEO Analyst - North America

Niš, Serbia

For people that love sports, this is an opportunity to work on something you are passionate about and make work purposeful and fun. For those not into sports, a strong sense of sportsmanship is woven into the organization and our core values, creating a collaborative, supportive, and fun environment.

Important note: Please note that this position is a middle shift position. The shift is flexible from 12:00 pm - 20:00 pm with hours expected to be at this time. This is necessary as your stakeholders will be spread over several time zones in the USA (Florida and Tennessee), Europe and Costa Rica. Also note that some occasional work might take place over the weekends during large sporting events.

What we are looking for...

A skilled and motivated Content SEO Specialist with a passion for iGaming and a strong grasp of SEO principles to join our dynamic marketing team. The ideal candidate will be a native English speaker or possess 100% proficiency in written and spoken English, and will have a proven track record in performing competitor analysis, creating detailed content briefs using SurferSEO, and optimizing content to drive search engine rankings. If you thrive in a competitive industry and are a fan of US sports, we invite you to apply for this exciting opportunity.

You will...

  • Conduct thorough competitor analysis to identify gaps, opportunities, and trends in the iGaming sector, contributing to our content strategy and optimization efforts

  • Utilize SurferSEO to craft highly detailed and comprehensive content briefs that guide our writers in producing exceptional, SEO-focused articles

  • Leverage your 1-2 years of experience in building content briefs to ensure that each brief includes targeted keywords, outlines the content structure, suggests headers, and provides on-page optimization guidance

  • Collaborate closely with writers and editors to ensure content aligns with SEO best practices and meets high editorial standards

  • Apply your fundamental understanding of SEO to optimize existing pages, improving their search rankings and overall performance

  • Analyze rankings and search performance of existing pages, using data-driven insights to recommend and implement optimization strategies

  • Stay up-to-date with the latest trends and developments in iGaming and US sports, translating this knowledge into content that resonates with our target audience

  • Demonstrate a willingness to continuously learn and adapt in the ever-evolving and highly competitive iGaming industry

  • Provide valuable input and contribute to brainstorming sessions, content ideation, and overall SEO strategies


  • Private health insurance
  • Sick leave 100% paid
  • Canteen with free meals and drinks
  • Flexible working hours
  • Additional vacation days after two years in the company

We also provide up-to date equipment, entertainment facilities in a modern office right in the city center, company parties, yearly trip out of town, holiday presents and more.

Note: Flexible working hours and occasional work from home options in Better Collective help us achieve proper work-life balance. We strongly believe in the magic of teamwork, though, so we come to the office at least once a week to keep the team spirits high.


We look forward to hearing from you and accept applications until 22nd of October.

Please submit your CV and cover letter in PDF; only applications submitted in English will be considered.

Expected start date: as soon as possible.

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