Demand Generation Specialist, Partner Marketing (Remote Eligible)

Brandfolder by Smartsheet is on a mission to make managing your digital assets a seamless process. We aim to deliver the world’s most powerfully simple platform for storing, sharing, and showcasing assets. The people at Brandfolder drive our success and we need people who push the boundaries and will push us forward. That is where YOU come in.

Our company culture is driven by a customer-first mindset, fosters employee growth and development, and promotes building connections amongst teams. How do we do this? By building a world-class product and creating an environment that values autonomy, flexibility, and the opportunity for employees to be themselves.

Do you want a role where your contributions directly affect the success of the company? Do you want to take the next step to a place that will push you to grow in your career? If so, we’d love to have you aboard. We have a team of curious, eager, and humble individuals who rally together both within and outside the confines of the office and aim to expand and evolve.

We’re looking for a Demand Generation Specialist to manage our partner acquisition and enablement motions. You’ll be responsible for planning and executing campaigns that attract partners using an account-based marketing approach. Additionally, you will enable and support our growing network of channel partners.

You will report to our Head of Demand Generation and can work remotely or from our offices located in Denver, CO or Bellevue, WA. As required by the  Colorado Equal Pay Transparency Act, Smartsheet (Brandfolder) provides a reasonable range of compensation for roles that may be hired in Colorado. Actual compensation is determined by several factors including, but not limited to, level of professional and educational experience, and specific office location. For the state of Colorado, the range of starting pay for this position is $85,000-$107,000. In addition, this role will be eligible for a market competitive annual bonus as well as an RSU stock grant.

You Will:

• Lead the development of a marketing strategy for partner acquisition and enablement on a cross-functional team of marketing and partner sales  
• Identify a prioritized list of potential partners with the Manager of Strategic Partnerships using an Account-Based Marketing strategy 
• Develop highly targeted and industry-based campaigns that attract, educate, and convert potential partners
• Repurpose existing sales enablement content and create new content for channel partners including messaging, resources, case studies, training materials, etc
• Drive ongoing channel communications to keep partners informed of the latest Brandfolder news, product updates, and resources

You Have:

• 2+ years of demand generation or digital marketing experience, preferably with ABM strategies and tactics
• 2+ years of channel or partner marketing experience, preferably at a software company (SaaS)
• Experience collaborating with channel, business development, partnerships, and/or sales teams to drive qualified opportunities 
• Proven track record of creating and executing campaigns with a measurable impact 
• Working experience of Marketo, Salesforce, and Outreach or similar platforms 

Perks & Benefits:

• HSA, 100% employer-paid premiums, or Buy-up medical/vision and dental coverage options for full-time employees
• Equity - Restricted Stock Units (RSUs) with all offers
• Lucrative Employee Stock Purchase Program (15% discount)
• 401k Match to help you save for your future (50% of your contribution up to the first 6% of your eligible pay)
• Monthly stipend to support your work and productivity
• Flexible Time Away Program, plus Incidental Sick Leave
• Up to 24 weeks of Parental Leave
• Personal paid Volunteer Day to support our community
• Opportunities for professional growth and development including access to LinkedIn Learning online courses
• Company Funded Perks, including a counseling membership, primary care membership, local retail discounts, and your own personal Smartsheet account
• Teleworking options from any registered location in the U.S. (role specific)

Equal Opportunity Employer:

Smartsheet is an Equal Opportunity Employer committed to encouraging an inclusive environment with the best employees. We provide employment opportunities without regard to any legally protected status following applicable laws in the US, UK, and Australia. If there are preparations we can make to help ensure you have a comfortable and positive interview experience, please let us know.

At Smartsheet, we build an inclusive environment that encourages and supports the diverse voices of our team members who also represent the diverse needs of our customers. We're looking for people who are driven, authentic, supportive, effective, and honest. You're encouraged to apply even if your experience doesn't precisely match our job description—if your career path has been nontraditional, to set you apart. At Smartsheet, we welcome diverse perspectives and people who aren't afraid to be creative—join us!