Traditional corporate cards were designed to make you spend more with complex rewards programs that encourage wasteful spending. In contrast, Ramp’s mission is to increase the lifespan of businesses with intelligence & automation designed for high-performing finance teams. We make financial rigor easy by enabling real-time visibility and understanding of every dollar spent. Over 1,000 customers are now using Ramp for over $1 billion in annualized transaction volume.
Ramp was founded in 2019 by the same team who built, scaled, and sold Paribus to Capital One. We are the fastest growing NYC startup, having achieved a unicorn valuation of $1.6 billion in less than 2 years. Ramp has raised $320 million in funding from investors including Stripe, Goldman Sachs, Founders Fund, Coatue Management, D1 Capital Partners and Thrive Capital, as well as over 50 angel investors who were founders or executives of leading companies.
About the role
As the Digital Marketing Lead you will be the go-to expert on all of our digital acquisition. That includes paid social (e.g. Facebook, LinkedIn, Twitter, Quora, Reddit, Stackoverflow, etc.), paid search (Google Ads, Bring ads, etc), display (programmatic), and online video.
You’ll join the Growth Marketing team and will work closely with product marketing, content and creative teams to plan, buy, and optimize targeted media campaigns, delivering on direct response goals. You’ll scale our budget by 6x-8x in your first 6 months amongst an ambitious and growing team, owning both the strategy and execution. You’ll help us devise cross-channel campaigns and help drive advancement in our analytics capabilities.
What You’ll Do
You will support Ramp in deepening and broadening our media mix across digital, with a focus on search and social, but including other tactics too. You will partner with various internal stakeholders including the communications, demand journeys, marketing operations, and analytics team to make your vision come to life.
You will lead in analyzing the effectiveness of your campaigns, and have the confidence to test and learn until you find something that works - and cut things that don’t. Specifically, you will:
What You Need
Nice to Haves