Laka is hiring a

Digital Product Manager / Product Owner

London, United Kingdom

Started in 2017, Laka set out to transform insurance by connecting passionate cyclists all over the UK to form a collective and protect their bikes. A better model for insurance was born. For once people come first in insurance by fairly sharing the cost amongst each other.

Laka makes sure everything runs smoothly for the community: from exceptionally fast claims, to splitting the cost fairly, guaranteeing a maximum price and all the other heavy lifting of a regulated insurance business. For that service, the collective pays Laka a fee relative to the claims in a month.

For cyclists it's a simple calculation:

  • Together, take care of your gear, and reap the rewards of lower cost
  • Laka focuses on getting you back on your bike because that's how we get paid

It's a win-win all around!

We have grown 10x in 2019, receiving almost exclusively 5-star reviews by our members and backed by some of the most incredible investors on the planet. Besides our core bicycle insurance product, we have launched the Laka Club, challenging existing cycling memberships with a free offering for UK cyclists.

Cycling is at the core of everything we do and we have industry-shifting plans to establish a far bigger footprint for Laka than just insurance, and passionate cyclists in Europe and beyond.

Laka is offering the chance for an experienced Product Manager to join our team, to take ownership of our Product Management process.

As we’ve grown, we built a platform that works and an experience our customers love and now we’re looking at what’s next - and that’s where you come in. Taking ownership for our overall product process: planning and delivering both our external and internal products this is an amazing opportunity to have a significant impact on a business as we scale up.

Day-to-day you’ll be running all product work, discovery, delivery and retrospective. You will tightly collaborate with engineering, growth and the wider product team to focus on what's most important and continuously improve our members' experience. With a deep understanding of Laka’s ethos, customers, products and brand your strategies will help make our collective vision a reality through detailed requirements, prototypes and product testing.


You must:

  • have 3+ years experience working as a product manager/product owner for a digital/software B2C product
  • have experience working in an agile environment
  • be an amazing communicator and documentation nutter
  • bring strong empathy for our core customers (cyclists, from the Pinarello to the Pinnacle-owner)
  • have a strong track record of running an effective product discovery process by leveraging quantitive and qualitative data
  • have experience in delivering engineering-ready requirements to support efficient product delivery

Insurance knowledge is a bonus, but not a requirement (we do things a little differently anyway).

Before you apply, please make sure that you have the permission to work in the UK (for exceptionally strong candidates we will consider Visa sponsorship).


  • Competitive salary and stock options
  • Bike friendly office in central London/Bristol
  • Work from home, our office in central Bristol (or London) or go to the gym during the day - it’s up to you how you plan your time as long as the work gets done
  • Enjoy free weekly team lunches, a fridge filled with healthy snacks and free coffee from our own machine
  • Grow and skill-up with a personal growth budget tailored to your needs
  • Take the time off you need, we ask you to take at least 25 days holidays + bank holidays to clear your mind
  • Get free Laka credit every month to insure your bikes
  • Plan for the future with our workplace pension scheme
  • Get your next bike with our cycle-to-work scheme
  • Kit yourself out with our cycling industry discounts
  • Flexibility on the right equipment for you to get the work done