Common Thread Collective is hiring a

Digital Product Marketing Specialist


Here at CTC, we’re an agency of entrepreneurs. We know what it’s like to run an ecommerce business. Because we have. And still do.

Like our clients, we’ve taken 3am calls with overseas suppliers, haggled pennies off pick-and-pack fees, watched something grow and thrive against the odds. 

Whether the client dreams of transforming the world or turning a profit, our success depends on their success.

At our core, CTC is a service provider; building brands across visitors, conversion rate, and lifetime value. Centered around our ecommerce growth formula, we tested on our own strategies and brands, to help scale what works.

Additionally, we’re a human service business. And our people are our product. We invest in them because they invest in our client's business. CTC is a fully remote company of creatives, data geeks, and leaders that expanding across the United States & Canada. 

We truly believe careers are a catalyst for your future self — because we’re not just interested in who you are, but in who you want to be.



GROW | Success for your role comes down to positive month-to-month growth of our digital product suite (ecommerce learning products) and our agency’s membership program, ADmission.

At the core, you are an obsessive content marketer that understands the dance between free content, gated content, and paid content, combined with effective multi-channel sales copy, to create a full-funnel strategy that drives highly qualified leads and successfully nurtures those through customer acquisition. 

EXECUTE | You’ll develop strategic plans and tactical recommendations for creating, launching, and improving evergreen sales and webinar funnels. You incessantly investigate performance and are constantly adapting your strategy based on statistical outcomes.

CLOSE | You are passionate about attaining your targets and closing sales with care and confidence. You’ve negotiated deals, have handled the full sales cycle from prospecting to closing, and are relentless in finding a way to get the deal done to reach sales targets. 

  • Consistent attainment of monthly, quarterly, and annual sales goals.
  • Forecasting and hitting desired customer acquisition costs and revenue benchmarks
  • Ideating, executing and optimizing paid acquisition campaigns as needed to reach defined goals
  • Closing warm leads via booked sales calls
  • Writing and deploying sales emails and landing page copy
  • Writing and concepting effective ads across multiple channels (Facebook, Youtube, LinkedIn, Messenger, SMS etc.)
  • Analyzing the data and coming up with new tests to increase overall ROI of the funnel
  • Growing and managing email list and sales automation strategy
  • Managing promotional partnerships and joint ventures, focused on growing membership program



  • Experience in digital advertising, focused on email and paid acquisition growth for online courses and/or membership training programs.
  • Experience in generating sales for a digital product business, including launches and evergreen sales funnels.
  • Understanding of the direct-to-consumer entrepreneurial market is a plus
  • Ideally, some understanding of: ConvertKit, Hubspot, Kajabi, Shopify, Facebook Ads Manager, Google Analytics, and Google Sheets
  • Proven ability to plan, develop, execute, and optimize lead gen paid advertising campaigns for digital products (courses and membership programs).
  • Data-driven with a consumer-first focus. You have a track record of using analytics to provide strategic recommendations for driving growth.
  • Solid understanding of marketing research and consumer psychology. 
  • Successful track record of consistently hitting sales quotas.
  • Results-oriented with strong people and time management skills, highly organized, motivated and driven to exceed sales targets.




  • $70,000 - $75,000 base salary, annually
  • Bonus Structure | 10% of base salary


We’re storytellers, buyers, builders, designers, coaches, partners, leaders, entrepreneurs of our own lives, and in our hearts, we at the Common Thread Collective (CTC), are dreamers.

With an untraditional take on marketing, CTC is an ecommerce growth agency helping entrepreneurs achieve their dreams.

A job is a job is a job. At CTC we don’t hire you for a job. We believe careers are a catalyst for your future self — because we’re not just interested in who you are, but in who you want to be. 

Come sell stuff online, tell stories, build websites, shape brands, create processes, scale accounts, and help fellow entrepreneurs turn their dreams into reality.

We’ll come alongside you and care for you in your pursuits by offering full-time permanent CTC entrepreneurs:

  • ESOP | An agency by the people for the people. CTC offers an Employee Stock Ownership [ESOP] program where 80% of the company will be employee owned by 2023. This stock is on top of 401k investment with an estimated* 45% higher earning potential than other agencies.
  • 401K | program with a 3% company match (post 90 days employment) to bring out the investor inside you
  • TIME OFF | When you’re at CTC, you’re firing on all cylinders. To make that possible, we offer a Flexible Time Off policy where you will coordinate with supervisor to take time away from the office for rest, travel, and variety of others things that are important to you!
  • MEDICAL | Full health, dental, and vision benefits that fit your lifestyle and goals
  • WELLNESS | A wellness reimbursement program that inspires 360 degrees of health: mentally, physically, and spiritually

*NOTE: ESOP estimates are based on total earning potential over the course of vesting shares and not a guarantee. 

CTC is an Equal Employment Opportunity employer. We Embrace I.D.E.A. and are committed to fostering a culture of performance and inclusivity.


Common Thread Collective provides this Privacy Notice for California Consumers/Employees only to individuals residing in the State of California who are considered “Consumers” under the CCPA and from whom we collect “Personal Information” as described in the CCPA (“Consumers”). This CCPA Employee Privacy Notice sets forth our privacy practices as required by the California Consumer Privacy Act of 2018 (“CCPA”). We provide you this notice because, under the CCPA, California Residents who are employees, employee applicants, or contractors qualify as Consumers. For purposes of this CCPA Employee Privacy Notice, when we refer to Consumers, we mean you to the extent you are a California employee, employee applicant, or contractor. To see our full policy, please click here.

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