Yext is hiring a

Director of Marketing, UK

London, United Kingdom

Yext puts business on the map with the award-winning Location Cloud. We enable companies of all sizes to manage location data across their websites, mobile apps, internal systems, and the industry’s largest ecosystem of maps, apps, social networks, directories, and search engines including Google, Apple, Facebook, Bing, and Yahoo. Our products — Listings, Pages, and Reviews — enable the world's millions of businesses to drive face-to-face and digital interactions that boost brand awareness, drive foot traffic, and increase sales.

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We’re currently seeking a hardworking, highly motivated, Director of Marketing to join our Marketing Team.  This person will be based out of our brand new London office and will be responsible for driving all of our marketing efforts in the region.  

Who You Are

You’re a passionate person who thrives in a fast paced environment. You care deeply about your work, and always apply polish to your output. You’re excited about technology, and you love getting others just as excited. You’re a fast learner with a knack for amplifying those ideas in compelling creative relationship building ideas and execution. When you see an opportunity, you seize it, and when you see a gap, you fill it.

You have an eye for detail, and thrive on the small touches that make a big statement. You understand the importance of “location, location, location” and constantly are looking outside the box for unique customer touch points. For you, no task is too small, and there is always an opportunity to evolve.

Who We Are

We’re a passionate Marketing team within a fast-paced, innovative company. Our challenge is the ultimate marketing challenge -- marketing to marketers. We work tirelessly to build a company and product worth talking about and aim to introduce customers, prospects, and partners to Yext’s products and services.  We are hyper-connected and always on, and always passionate about what we do.

RESPONSIBILITIES:
  • Build and lead Yext's UK Marketing Team (necessary talent and agency relationships, if any, to be determined with CMO)
  • Build and maintain a trusted relations with the UK Managing Director and his Sales organization. 
  • Collaborate with Yext's CMO and UK Managing Director to set marketing strategy and goals for the UK region.
  • Execute the UK marketing strategy from conception through completion via selected tactics that may include:
    • Advertising
    • Content Marketing
    • Customer Success Story Development
    • Demand Generation
    • Email Marketing
    • Event Marketing (Field, Owned & Sponsored)
    • Product Marketing
    • Public Relations
    • Search Marketing
    • Social Media
    • Thought Leadership
    • Translation and Localization
    • Video Development
    • Website Optimization
  • Collaborate with operational Marketing peers in the U.S. to ensure consistency of Yext message, brand, content, event, and product positioning. These peers include:
    • Owen Fegan, VP & Creative Director, responsible for managing our brand image and the creative team that will support UK marketing efforts. 
    • Liz Walton, VP of Marketing, responsible for brand messaging, AR, PR, content marketing, customer stories, social media, and website content development. 
    • Lindsay McKenna, VP of Field Marketing, responsible for field, owned & sponsored events including LocationWorld and Yext on Tour. 
    • Erin Jaeger, Director of Product Marketing, responsible for all product and launch support materials. 
    • Keith Hong, VP of Demand Generation & Marketing Operations 
  • Develop and maintain reporting that allows us to track performance against goals and optimize future efforts. 
  • Manage the UK marketing budget to ensure tactical commitments do not exceed allocations.
  • Develop and maintain a deep understanding of our products, our customers, our partners, and our competitors to ensure constant improvement.
  • Ensure our translated content is 100% accurate and resonates with local audiences.

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Compensation, Benefits & Perks

Yext offers the following exceptional benefits: competitive compensation, 401k, unlimited snacks, daily meal allowance, flexible hours / paid time off, and excellent health / dental / vision insurance. Our mission is to help people go places—both consumers to our customers’ doorsteps and our employees to new heights in their careers. We treat our employees well and offer tremendous growth opportunities. Challenging work pushes our people to be creative in a casual environment that is caring, fun, and collaborative. We believe that when you have smart, happy people working together you can produce something special.  

About    

Based in the heart of New York City, Yext has been recognized as one of America’s fastest growing companies by the Inc. 5000 (2015 & 2016), one of Forbes’ Most Promising Companies (2014 & 2015) and one of Fortune's Best Places to Work (2014, 2015 & 2016).

You can learn more about the Yext team and culture on the muse, our website, and blog.