As the Navan EMEA PR Lead, you’ll be an integral part of the EMEA Marketing team. Your responsibilities will include developing and executing strategic communication initiatives across the EMEA region to support Navan’s brand, products, and key business priorities. You'll work closely with key cross-functional teams to craft impactful, localized campaigns and messaging, and engage members of the media across the EU. This role reports to our Head of EMEA Marketing and is based in our London office.
As the primary point of contact for all international media and EMEA teams, you will work hand-in-hand with Navan’s go-to-market (GTM) leads to ensure messaging is accurate, consistent, and on-brand at the local level in each of our respective priority markets. Additionally, you will develop and execute regional communications plans that educate and raise awareness for our growing international footprint at both the consumer and enterprise level. Some of your responsibilities will include fostering meaningful relationships with GTM and Marketing cross-functional partners, setting overall strategy, planning, executive preparation and support, speaking engagements, awards, and more.
What You'll Do
- Develop and execute a multi-channel communications strategy for the EMEA region, including press, social media, content marketing, customer marketing, and events
- Build relationships with local media, external agencies and understand the media landscape in key markets to drive media coverage and engagement for Navan. This includes new market launches, product announcements, corporate milestones, local executive hires, and more
- Plan and execute media events, executive speaking engagements, and other in-person activations across the region
- Work cross-functionally with the global marketing team to ensure a consistent brand voice and messaging across all regions
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Provide regular reports and insights into EMEA communications impact, media coverage, and audience engagement while monitoring media and industry trends to help shape product messaging and strategy
What We're Looking For
- A minimum of 8 years of experience in communications, marketing, or public relations, preferably at a technology company
- Strong written and verbal communication skills with the ability to craft compelling content for a variety of audiences
- Existing relationships with key media, influencers, and industry organizations across EMEA media markets
- Track record of building and executing impactful, data-driven communications strategies and campaigns
- Successful experience in building strong external support in partnership with agency partners
- Proficiency in various digital marketing and social media channels
- Analytical mindset with the ability to measure the impact of communications initiatives and optimize accordingly
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Experience working cross-functionally in a fast-paced, collaborative environment
- Familiarity with the enterprise software industry and SaaS business models
- Proficiency in additional European languages
