Warby Parker is seeking a top-notch, data-driven, brand-centric digital marketing professional to join its dynamic and growing Brand Management team. As a Facebook Specialist, you will own and be responsible for driving Facebook performance marketing for Warby Parker. You will be charged with strategy development, campaign design, execution, measurement, and optimization of Facebook marketing initiatives to further our e-commerce and retail business units. Your role will focus on expanding our visibility across Facebook, Instagram, and the Facebook Audience Network while hitting strict performance KPIs.
This position is an integral part of our overall growth plans—and will be key to our strategic efforts to pioneer new and innovative ways to drive acquisition and performance results. You will report to our Director of Digital Marketing and work closely with our Senior Analyst and Ecomm and Finance teams to develop insights to further grow our business. The ideal candidate will have a successful track record in developing and managing large-scale Facebook marketing campaigns for other e-commerce retailers and/or gaming companies.
What you’ll do:
Who you are:
About Warby Parker:
Warby Parker is a transformative lifestyle brand with a lofty objective: to offer designer eyewear at a revolutionary price while leading the way for socially conscious businesses. By engaging directly with consumers, we’re able to offer ultra-high-quality, vintage-inspired frames for $95 including prescription lenses and shipping. We focus on the bigger picture, too: social innovation is woven into the DNA of our company, and for every pair of glasses purchased, a pair is distributed to someone in need.
Because all work and no play makes a dull office, we fill our days with snacks, surprises, pneumatic tubes, and, when appropriate, costumes. As a team member at Warby Parker, you can also look forward to company outings, guest speakers, volunteering opportunities, and brain-stimulating activities.
In 2015, Fast Company named us the #1 Most Innovative Company. We’re also a certified B Corporation, which means that we are held to the highest standards of social and environmental performance.
Some benefits and perks of working at Warby Parker:
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