Diligent Corporation is hiring a

Field Marketing Manager

About Us

Diligent is the leading governance, risk and compliance (GRC) SaaS company, serving 1 million users from over 25,000 organizations around the world. Our software enables holistic and informed conversations about GRC and ESG to ensure CEOs, CFOs and the board have an integrated view of audit, risk, information security, ethics and compliance from across the organization.

Position Overview:

The Field Marketing Manager is responsible for the coordination and execution of the company’s marketing strategies in our APAC region. They have a high technical aptitude and are interested in building and operating infrastructure for leads, reporting and analytics.

The individual will work closely with colleagues across Product Marketing, Digital Marketing and Sales Development to build coordinated, optimized, integrated campaigns to drive pipeline growth that is in lock step with GTM priorities across the APAC commercial organization.

They will generate inbound traffic through the optimization of the company websites and digital campaigns, events, content marketing, SEO and SEM. Executing processes using Marketo and Salesforce to fuel innovative and effective marketing campaigns.

Key Responsibilities

  • Build pipeline across new logos and expansion of existing accounts, including generating marketing-qualified leads, by building connected customer journeys through the buying cycle via multi-channel online and offline programs 
  • Optimize and nurture lead performance via marketing automation, lead nurturing and ABM processes
  • Establish closed-loop analytics and work closely with Marketing, Sales and Customer Success teams to understand how our marketing activity drives conversions and delivers value to our clients. 
  • Lead campaign reporting to analyze performance and optimize as necessary
  • Establish, maintain and optimize scalable processes that ensure best practices in campaign and lead management, e.g., paid media performance, analyzing landing page and email best practices
  • Work in partnership with our Digital team to build and track SEO and SEM campaigns, developing content and campaigns based on keyword research
  • Track campaign ROI and influence the allocation of marketing spend based on past performance

Required Experience/Skills:

  • Experience across digital marketing responsibilities (SEO, SEM, ABM strategies and best practices)
  • Experience utilizing modern platforms across the MarTech stack including Marketing Automation (eg Marketo) and Salesforce.com
  • Experience building ABM strategies and campaigns
  • A team player who loves to collaborate with cross-functional and regional teams
  • Excellent communication skills, both written and verbal
  • Ability to analyse data and use as the basis to make data led decisions
  • Exceptional project management skills

What Diligent Offers You 

  • Creativity is ingrained in our culture. We are innovative collaborators by nature. We thrive in exploring how things can be differently both in our internal processes and to help our clients
  • We care about our people. Diligent offers a flexible work environment, competitive vacation policy and meeting-free days across the company. We care about our team’s health and wellness and even offer a quarterly health club reimbursement!
  • We have teams all over the world. We may be headquartered in New York City, but we have office hubs in Washington D.C., Vancouver, London, Galway, Budapest, Munich, Bengaluru, and Sydney.
  • Diversity is important to us. Growing, maintaining and promoting a diverse team is a top priority for us. We foster and encourage diversity through our Employee Resource Groups and provide access to resources and education to support the education of our team, facilitate dialogue, and foster understanding.

Diligent created the modern governance movement. Our world-changing idea is to empower leaders with the technology, insights and connections they need to drive greater impact and accountability – to lead with purpose. Our employees are passionate, smart, and creative people who not only want to help build the software company of the future, but who want to make the world a more sustainable, equitable and better place. 

Headquartered in New York, Diligent has offices in Washington D.C., London, Galway, Budapest, Vancouver, Bengaluru, Munich, and Sydney. 

 

We are a drug free workplace. Diligent is proud to be an equal opportunity employer. We do not discriminate based on race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, physical disability, mental disability, age, military status, protected veteran status, marital status, registered domestic partner or civil union status, gender (including sex stereotyping and gender identity or expression), medical condition (including, but not limited to, cancer related or HIV/AIDS related), genetic information, or sexual orientation in accordance with applicable federal, state and local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Diligent's EEO Policy and EEO is the Law. We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at recruitment@diligent.com.

To all recruitment agencies: Diligent does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Diligent employees or any other organization location. Diligent is not responsible for any fees related to unsolicited resumes.

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