Field Marketing Specialist - UK
TLDR
As a global Field Marketing Specialist, you will design and execute high-impact marketing initiatives that generate leads and nurture Malt clients across the UK and globally.
Plan and deliver demand generation programs to acquire new Enterprise customers and market to existing customers, including integrated campaigns, events, ABM 1to1 programs and digital marketing.
Partner with the relevant marketing teams (Demand Gen, Communications, Product Marketing or Brand) to create demand generation campaigns or localize global campaigns covering all our business in the UK.
Establish the calendar of events (both digital and physical) and marketing campaigns, taking into account sales objectives and go-to-market strategies.
Organize events (Malt’s run event and sponsorship to external events), leveraging resources as needed.
Align with the Enterprise & global sales teams. Work closely with sales leadership to align the marketing activities to the business needs & organisation, hold business reviews, and participate in sales meetings.
Facilitate access to all marketing resources (events / ebooks / articles etc.)
Facilitate feedback loop with sales.
Analyse results, metrics and reports to determine effectiveness of program activities.
Participate in transversal projects and / or global activities.
3 to 5 years of B2B field or event marketing experience preferably in the tech industry.
Experience supporting complex buying cycles and interacting effectively with large sales teams (meaning you are assertive and vocal enough).
Superior project management skills as you will be working on several projects at once in a fast-paced environment and will need to be autonomous.
High comfort level with a fast-changing environment.
Full proficiency in English is required; fluency in Spanish would be significant plus.
Experience and ease with the following tools is appreciated: Salesforce (or similar CRM), marketing automation (Marketo, Hubspot, etc.) etc.
First call with Esra, our Talent Acquisition Partner, to better understand your background, aspirations and answer any questions you may have. (30-45 minutes)
Interview with your future manager, Marthe Buisson, Head of Field Marketing, to delve into your experience and the specifics of the role. (45 minutes)
Home assignment for you to complete, which will be evaluated by Marthe and a member of the sales team in order to assess your technical skills.
Final interview with a C-Level leader to discuss Malt’s long-term vision.
Benefits
Equity Compensation
Every Malter is entitled to stock options.
Health Insurance
Rewarded for healthy living by our UK provider Bupa.
Free books
Free books: If you’re interested in learning more about any topic relevant to your career, just tell us the books you’d like to read, and we’ll order them for you—without any questions asked or approval processes to follow.
Malt is a freelance marketplace that connects talented freelancers with companies across Europe, facilitating seamless project-based work. By combining technology with a human-centered approach, Malt simplifies the process of finding and managing freelance talent, making it easier for companies to engage skilled professionals.
- Founded
- Founded 2013
- Employees
- 11-50 employees
- Industry
- Professional Services
- Total raised
- $36M raised