RocketSpace is hiring a

Global Campus Marketing Director

San Francisco, United States

Here’s the Gist:

RocketSpace is bringing the future to market. We were founded on the belief that, “Software is eating the world.” It is an exciting time to be in the technology industry, even for non-techies. Everyday our team wakes up looking for ways we can help our members and clients drive growth. Our ecosystem and our services are specifically designed to remove friction and add support that empowers startups and corporate innovation professionals from large global brands disrupt existing markets and create new ones.

You should be a hands-on leader who is comfortable doing the dirty work, as well as overseeing contract resources on a case-by-case basis for specific projects. This person will have direct access to the executive team at RocketSpace and the position will report directly to the VP of Marketing.

You will be responsible for recruiting the best tech startups to become members of RocketSpace. Initially, you will oversee the lead generation for our San Francisco headquarters, in addition to our London campus set to open in January 2017, and more locations to come in the year ahead. This position involves developing, contributing, and implementing marketing plans and strategies along with managing marketing budgets. Experience in the startup ecosystem is highly preferred.

What you’ll be doing:

  • Building an inbound marketing machine to attract the best startups to RocketSpace’s campus around the world.
  • Responsible for managing and maintaining the contact lists in the marketing automation database.
  • Help with creation of the landing pages, workflows, and tracking of contacts and leads from the website.
  • Assist with creating and monitoring marketing lead nurturing programs across campuses.
  • Provide optimization recommendations based on A/B testing and lead nurturing research and analysis.  
  • Create and maintain relevant lead scoring as programs evolve.
  • Oversee digital marketing campaigns, sponsorship activity, and event management.
  • Work with our content strategist to guide our content marketing strategy for our target customers
  • Work closely with the marketing team on creating a fully integrated marketing platform.

Who you are:

  • 10+ years of marketing experience
  • Experience managing and building teams
  • Ability to work independently and manage to overarching goals
  • Excellent writing skills (samples required)
  • Well-versed with marketing automation software (HubSpot a plus), Salesforce, Google Docs, Microsoft Office (PowerPoint required)
  • Exceptional relationship management skills
  • You’re a project management ninja with exceptional attention to detail and follow up.
  • A solid understanding of inbound marketing methodology
  • Experience with marketing automation platforms (preferably with HubSpot)
  • Experience in executing ROI-driven marketing campaigns and lead generation programs.
  • Strong analytical abilities.   You love working with data, analyzing outcomes, and scoping out key insights to establish continuous optimization.  
  • Ability to thrive in a dynamic, fast-paced, environment where you may have to wear multiple hats.
  • High impact personality: ambitious, motivated, action-oriented, results-focused and metrics-driven
  • Organization and time management skills, rigor, attention to details
  • Experience with Salesforce or other CRM systems required
  • Understand lead scoring, CRM integration and list uploads.
  • Bachelor’s Degree; Marketing preferred

RocketSpace's policy is to provide equal opportunity to all persons without regard to race, color, creed, religion, national origin, citizenship, sex, age, sexual orientation, gender identity or gender expression, marital status, Vietnam era/disabled veteran status, physical or mental disability, or other protected classes prohibited by applicable law. RocketSpace policy prohibits harassment of applicants or employees on the basis of any protected classes. RocketSpace has established a continuing Affirmative Action Program to assure equal employment opportunity in all its policy decisions affecting recruitment, selection, assignment, promotion, training, and all other terms and conditions of employment.­