Passion.io’s goal is to make the world more confident and passionate. We do this by empowering Creators to launch highly impactful mobile apps for a fraction of the cost. We are an international remote team of 70 people, supporting 8,000+ Creators and 700k+ end-users from all over the world.
We have an exciting opportunity for a Head of Product Marketing & Content to join our team. If you are an experienced professional with 3 years experience in a leading content or product marketing position, able to perform well under deadlines, detail-oriented and an expert in content optimization and brand consistency - we would love to meet you!
You will be responsible for creating, improving and maintaining content to achieve our business goals. Your duties will also include sharing content to raise brand awareness and monitoring web traffic and metrics to identify best practices.
Ultimately, you should be able to oversee all marketing content initiatives to ensure customer engagement, brand consistency and a positive customer experience.
Requirements
This role is for you if…
- You have at least 3 years of experience in Leading Content or Product Marketing position.
- You have Experience across 3+ channels/ disciplines (e.g. blog, email, events, PR, social, offline, messaging/ positioning).
- You have Leadership potential & interest Messaging/ Positioning skills (can communicate simply and clearly - might work with a copywriter to refine).
- You can zoom out to create the big picture and zoom in to execute it with the team.
- You can be the “go-to” hub for entrepreneurs to unlock the power of their passion, by creating content that inspires, educates and entertains.
- You can Lead content strategy to inspire, convert and retain our ICP.
- You can Lead distribution strategy to repurpose content for each channel and goal (this could be free content, lead magnets or paid content).
- You can Plan, produce & edit content: leverage internal resources e.g. video editing, design, copywriting and can be autonomous. Analyze website traffic and users engagement metrics.
- You can Manage content distribution to online channels and social media platforms to increase web traffic.
Benefits
What we offer you.
- 🌍 Work from anywhere and full flexibility.
- ✈️ Bi-annual international gatherings in a cool venue somewhere even cooler. Our last trips brought us to Croatia, Portugal, and Greece.
- 📈 An autonomous/entrepreneurial work style where your success is measured by results (not time).
- 🤯 The steepest learning curve you’ve ever experienced including regular career coaching sessions, internal and external training, coaching, and much more. We also support you with attending conferences, taking courses, and purchasing books.
- 🤝 An open, honest, creative, and results-driven environment where your opinion is highly valued.
- 💻 Flexible equipment policy with a budget that renews every year.
- 🏢 Co-working policy: If you prefer to work from a co-working space, we'll help pay for it.
- 🏝 24 days of paid vacation plus 11 days of “Celebration Leave” that allows you to take the holidays off you actually celebrate (instead of the statutory holidays in the country you happen to live in).
- 👶 Paid parental leave: We offer a generous period of fully paid parental leave
