Product Marketing Manager

About Oden:

We are in a new industrial revolution. Access to manufacturing analytics has transformed from a luxury to a necessity for running a thriving factory. Labor shortages, increased material costs, fragile supply chains, rising global demand, and more advanced product designs mean it’s more important than ever for manufacturers to be agile and efficient. Leading manufacturers partner with Oden Technologies to leverage data in their day-to-day operations, enabling them to excel in this highly competitive and ever-evolving landscape.

One of the driving forces behind this change is the challenge of hiring and retaining front-line staff, as the industry often faces annual turnover of over 70%. Knowledge transfer and training are impeded by fragmented and siloed manufacturing data. We are revolutionizing the way plant-floor staff access and use data, helping workers become domain experts and high performers, faster.

Our manufacturing analytics solution aggregates and translates billions of data points generated in production into actionable intelligence for engineering and operations teams. With Oden, they gain unprecedented insights that drive a rapid and impactful decision-making process. No longer do they need to rely on IT, analysts, or data scientists—our solution empowers front-line teams to make independent, data-driven decisions. This democratizes decision-making,fosters a better working environment for front-line staff, and saves millions of dollars worth of wasted material, energy, and time per factory every year

Join a team solving real, impactful, and challenging problems. Let's shape a future where manufacturers and their front-line teams are equipped with the tools and knowledge to thrive in this new era of industry.

The Role:

As a member of the marketing team, you will be responsible for developing and executing best-in-class marketing assets and programs that enable new and current customers to easily understand what Oden does, and why they need Oden in their plants. 

As a product marketing manager, your duties will include positioning and marketing new releases, analyzing market behavior, liaising with partners, and increasing our overall market share. The role requires both strategic and critical thinking as well as the ability to translate strategy into a set of marketing programs and tactics that produce results.

The ideal candidate is a seasoned product marketing manager who has owned or been a strategic lead in the product marketing function at a tech and product led company, understands the complex nature of enterprise B2B, and land and expand models, and comfortable with the strategy of a leadership role and the execution of individual components of an effective marketing plan.

This role is available remotely within the US or Canada or based out of our New York City, New York office.

Who You Are:

• Curious and growth-minded, eager to dig into things, and enjoy keeping up to date with the latest and greatest in marketing.
• A team player and motivated by the company’s success, not just your own.
• Able to empathize with customer needs while also looking towards long-term innovation.

Who We Are

• Entrepreneurial in spirit and excited about our mission and customers
• Never satisfied with the way things are, but excited about the way things could be.
• Transparent and scientific thinkers, eager to put in the work to find the best ideas with those around us, without ego

You Will:

• Lead product and feature releases communication and positioning strategies.
• Analyze market trends to identify new opportunities and facilitate analyst engagement.
• Create sales, customer success, and partner enablement materials to:
• Improve our new logo acquisition sales funnel opportunities.
• Improve time to and size of expansion opportunities with current customers.
• Create and manage foundational marketing materials, such as personas, ICP, competitor analysis, and feature breakdowns.
• Report on success and learnings of product marketing activities.

Your Experience:

• Title of Senior Product Marketing Manager may be considered based on experience.
• Minimum 5 years of marketing experience with proven success in B2B product marketing.
• Deep understanding of best practices within product marketing, including working with product and solutions teams, creating assets from scratch, and product release strategies.
• Proven success in quickly translating strategy into messaging and materials that deliver results.
• Deep understanding of best practices in creating marketing content assets, such as ebooks, videos, presentations, and articles. 
• Bonus: Experience with manufacturing, either directly with manufacturers or in service of.
  
  

Your Skills:

• Outstanding written, verbal and presentation communication skills with the ability to translate complex ideas into simple, intuitive messages.
• Self- managed, independent player.
• Strong project management skills and organizational skills to manage multiple projects and priorities.
• Data-driven, experimentative approach to testing out new strategies and messaging.
  
  

We’re an equal opportunity employer (EOE). 

Diversity at Oden means building a team that is rich across all boundaries of race, ethnicity, gender identification, sexual orientation, disability, religion, age and thinking style. We welcome all backgrounds, life experiences, and worldviews as this is the catalyst for the rapid evolution of our product and our organization. Diversity allows us to tackle new challenges, embrace change, make well-informed decisions, and ultimately Make Things Better. In alignment with our “People First” company value, Oden has a passionate internal team dedicated to the promotion of diversity and inclusion initiatives as a core component of our culture.

Our diversity initiatives apply to our practices and policies on recruiting, compensation and benefits; professional development; promotions; social activities, and the ongoing development of a psychologically safe work environment.