Under Armour Connected Fitness is hiring a

Project Manager, Direct to Consumer

Austin, United States

Under Armour is embarking on a bold digital agenda aimed at transforming fitness and performance, leveraging new and emerging information digital technologies and channels. The company is committed to a transformational digital investment profile to create unmatched consumer and member experiences, both online and in our stores. Harnessing the power of digital technologies is one of Under Armour's most strategic efforts, garnering significant involvement from the Board of Directors and senior leaders of the company. This investment is indicative of the company’s commitment to digital technologies as a key tool to helping people on their path to better fitness and empowering individuals to navigate the world of sports and achieve maximum performance.

Under Armour has experienced rapid growth in revenues, profit and market value since its founding in 1996. Expected 2014 revenues of approximately $3 billion are derived from apparel, footwear, accessories, and digital products sold through wholesale, outlet, specialty retail and E-commerce channels. Ecommerce revenue growth has outpaced that of the industry as well as the rest of Under Armour and will continue to be a material growth driver and strategic priority for the company going forward. Under Armour will continue to support our e-commerce effort with the people, tools and resources required to build an “unrivalled” competitor in the channel that takes Under Armour to the next level.

Position Summary:

The Project Manager will play an instrumental role in the development and success of the Under Armour Direct-To-Consumer digital customer experience. The Project Manager will be providing structure and organization for projects of various sizes for the DTC Digital organization. Reporting to the VP, DTC, Digital, this individual will interface with management, business, sales operations, creative, and engineering teams to manage concurrent projects of varying size, duration, and complexity. Success will require innovative thinking and attention-to-detail in a fast-paced, high-growth environment.

This position requires a good mix of project management, product management and business acumen. The ideal candidate will have a strong work ethic, fantastic attitude and be very comfortable managing and coordinating teams across multiple sites, functional areas and time zones.



  • Directly manage 3-4 comprehensive mobile/web application projects at any given time, which will include some combination of Front End Development, Support Infrastructure, and Content Production.
  • Directly support Go-To-Market strategies for appropriate businesses and products
  • Plan and build and lead risk mitigation activities, as appropriate, to ensure all key deadlines are consistently met on time and on budget
  • Drive project delivery through effective use of internal and client status meetings 
  • Manage and understand friction points as it relates to tools and technologies being supported across the DTC/Connected Fitness business
  • Lead cross-departmental training as needed on new or changed processes, new software, etc.
  • Execute post-release support / transition processes to ensure that product launches are successful and that products are set up to achieve adoption goals
  • Collaborate with vendors/partners to ensure that high quality products are delivered on time and in support of the Under Armour mission.

Required Skills:

  • Bachelor’s Degree in Management, Computer Science, Computer Engineering, MIS or related field
  • 5-8 years of relevant experience
  • Experience with project management in a technical or product organization
  • Career experience working in Software and/or Mobile industries managing commercial software releases preferred
  • Experience with Agile & SCRUM methodologies
  • Experience using JIRA (project and issue tracking software) or other similar products
  • Ideal candidate will have experience overseeing the planning and execution of multiple software releases during release cycles
  • Experience leading and driving product teams with aggressive timelines and dynamic process flows
  • Proven experience planning a complex release cycle
  • Ability to communicate cross-functionally and successfully interact with relevant groups and leadership across the organization
  • Ability to assess market analysis and create effective plans accordingly
  • Ability to effectively communicate ideas and POCs to product teams and leadership
  • Customer facing experience and presentation skills from executives to end users (customers) 
  • Some background in product management and/or engineering is a plus.
  • Some background in Retail/E-commerce and/or interest in sports are a plus.