As Senior Account Manager, Influencer Marketing at Skillshare, you’ll be a part of one of the largest influencer marketing programs in the world - and one of the biggest growth engines for the company. We partner with thousands of creators each year and our program is scaling rapidly. You’ll oversee communications, negotiations, and content strategy for influencer relationships and will collaborate with our lead on expansion opportunities and developing key programming strategies. The opportunity for impact on the overall influencer marketing landscape and growth of Skillshare is tremendous.
You will be responsible for building out a strong roster of direct and agency relationships across platforms while overseeing communications, negotiations, content strategy and the overall performance of your allocated budget. You will be a valuable member of Skillshare’s Growth Marketing team focused on increased awareness and new customer acquisition.
What you’ll do:
- You’ll oversee communications, negotiations, and content strategy for influencer agencies and small to large influencers
- You’ll work closely with team leads to analyze campaign performance and pinpoint insights to optimize towards efficient ROAS, CAC
- You’ll manage budgeting and invoicing for individual relationships
- You’ll collaborate with our lead on expansion opportunities and programming strategy
- You’ll be at the forefront of lead generation deal flow and new channel testing
Why we're excited about you:
- You have at least 3+ years experience managing partnership marketing campaigns and relationships (either in an agency or brand setting)
- You have strong business acumen and are comfortable being held to performance KPIs (ROAS, CAC, CTR, ER etc.)
- You have a pulse on influencer marketing trends and are able to pivot influencer strategies in response to the landscape
- You’re an expert at structuring and negotiating deal structures with talent
- You’re a strong communicator, able to work with and influence both internal and external stakeholders
- You are both goals and results-oriented
- You bring prior experience across a variety of social platforms including: YouTube, Instagram, TikTok, Twitch etc.
- (Bonus: You bring analytical rigor and familiarity with business intelligence)
Why your excited about us:
- Impact: You’ll oversee influencer deal flows for one of the leading influencer marketing programs in the industry and an incredibly important growth engine for Skillshare.
- Growth: You’ll have the opportunity to wear a lot of hats and take on more responsibility over time.
- Our team: We have a passionate, talented team that is a lot of fun to work with.
- Our mission: We’re doing work that matters – connecting lifelong learners around the world and empowering them to pursue their creativity.
- Flexibility: We believe that doing your best work means living a full life. That means different things for everyone, so we optimize for trust, invest to support remote teams, have an unlimited vacation policy (with a required minimum!), and encourage work-life balance.