Reddit is a network of more than 100,000 communities where people can find experiences built around their interests, hobbies and passions. Reddit users submit, vote and comment on content, stories and discussions about the topics they care about the most. From pets to parenting, there’s a community for everybody on Reddit and with more than 52 million daily active users, it is home to the most open and authentic conversations on the internet. For more information, visit redditinc.com.
Reddit is seeking an experienced Senior Lead for our Business Marketing (B2B) team, who is passionate about the rapidly changing cryptocurrency, direct-to-consumer (disruptors), and mobile gaming industries. The vision for this role is to inspire marketers and decision makers in these innovative industries to see Reddit as a trusted partner and indispensable advertising and community building platform. This position has a North America focus, but will partner closely with global teams to scale programs and activations across the world.
The role of the Business Marketing team is to set and lead the strategic vision for how Reddit positions itself to the industry and creates content to be leveraged by our clients as well as Sales, Event Marketing, Communications and Channel Marketing. We are passionate about helping businesses understand the power of Reddit and how it helps them achieve their objectives.
The successful candidate will lead building Reddit’s go-to-market strategy for Reddit for Business across the cryptocurrency, direct-to-consumer, and mobile gaming industries. In addition, the candidate will create data-backed business narratives, inspiring marketing materials and easy-to-sell packages that drive adoption of Reddit for Business among our advertisers. Excellent communication, project management skills and the ability to use data to inform and measure success are critical to success in this position. The candidate’s experience should demonstrate the ability to lead cross-functional teams.
To be successful in this role, you should have significant experience in content creation and a strong understanding of the advertising needs of our business partners. This role will work closely with our Product Marketing, Channel Marketing, Event Marketing, and Comms teams team to ensure content created is integrated across channels including newsletters, social, co-marketing channels and industry events.
Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at [email protected].