Deliveroo is hiring a

Senior Marketing Technologist

London, United Kingdom

Why Deliveroo? 

When you first think about Deliveroo, you probably think of getting great food to your house in less than half an hour.  Awesome right?  But behind the scenes is the real story.  This story is one of high growth, huge challenges and an enormous opportunity ahead of us. It began with our founder Will, arriving in London over 5 years ago and finding it almost impossible to order great food, despite the wealth of incredible restaurants in the city.  Fast forward 5 years and we operate in 14 countries with over 50,000 riders who deliver orders from 50,000 restaurants in over 200 cities worldwide. 

 

We want to be the definitive food company - the app you go to any time you have a hunger pang. We are transforming the way people think about food. We are providing people with limitless access to different cuisines and restaurants, turning cooking from a chore to a choice, and giving people the freedom to eat what they want, when they want, where they want it. 

 

We work with riders, restaurants and consumers. We operate one of the most complex three sided marketplaces in the world and we do this in real time. Millions of customers and thousands of restaurants and riders rely on us to match them within milliseconds. The algorithms behind that marketplace are the secret sauce that allow us to deliver our orders in under 30 minutes.

 

And we’re just getting started

The scale of the opportunity ahead of us is immense. The global food market is valued at £7.7 trillion but only 1% of it is currently online. Contrast that with the digital disruption of countless other industries - from banking and travel to retail and communications - it’s clear that our journey in the food sector has only just begun.

 

We are already a multi-billion dollar company that is more than doubling in size every year.  Deliveroo came top in the FT’s’ list of Europe’s fastest growing 1000 companies in 2018, and we were the first company ever to win Deloitte’s ‘UK Top 50’ two years in a row. Yet most of the extraordinary value this company will generate lies ahead of us. 

 

The Role

 

  • Lead on the vision for Marketing Technology at Deliveroo.
  • Be the go-to MarTech counterpart to the product engineering team supporting performance marketing.
  • Responsible for the long-term strategy and prioritisation of the MarTech roadmap to ensure we deliver against our performance targets and maximise growth opportunities.
  • Support the wider MarTech team to elevate the quality of technical execution.
  • Use rapid experimentation to find new growth opportunities to scale up our customer acquisition engine, both through developing new marketing channels and finding new ways to use existing channels.
  • Collaborate closely with the Group Product Manager and Product Director for Growth to leverage technology to improve operational processes through automation and create stronger decision-making capabilities.
  • Collaborate closely with Marketing Analytics to improve the quality of measurement, enable structured performance management through clear reporting and make data-informed tradeoffs to maximise the impact of spend and execution. 
  • Apply a blend of programming skill, analytical thinking, data analysis and digital marketing expertise to make change happen by automating and scaling our digital marketing activities.
  • Evaluate existing output of the team and improve them. For example, consistently auditing our scripts that use APIs from our marketing platforms to automate campaign creation, building tools to scale activity more efficiently and automate campaign testing/experimentation.
  • Analyse and report on impact, efficiency and opportunities for optimisation within our digital marketing portfolio using the wealth of 1st, 2nd and 3rd party data we have available.
  • Work embedded within our channel teams to support the smooth running of our digital marketing activity globally.
  • Work with data science to conceive, design, execute, report and take action on tests and experiments to further our understanding of how and why our channels drive customer behaviour. 
  • Work with marketing analytics teams to ensure seamless integration between platforms and measurement/tracking frameworks.
  • Work with our creative studio on a programme of continuous creative testing across all our digital platforms.
  • Scope for working to expand our execution options by building up new capabilities in existing channels, testing platform functionality and setting up entirely new platforms.

 

What we’re looking for

 

  • Advanced programming skills
  • Strong commercial mind and analytical thinker
  • Digital marketing domain expertise
  • Hands on experience setting up campaigns in ad platforms like GoogleAds & Facebook




Life at Deliveroo

We are a growing team, with very large impact, seeking to answer some of the most interesting questions out there. We move fast, we’re always looking for new ideas and we’re very transparent about the decisions we make and why we make them.

 

There are so many questions we need to answer and plenty more we haven’t even encountered. How do data and technology help restaurants to grow as consumer habits change? How can we predict what someone wants to order for dinner long before the idea has even crossed their mind? At Deliveroo these are just some of the tough problems we are solving - and there is no challenge that cannot be yours. No solution is owned by a particular team, which means the scope for growth and personal impact is enormous. 

 

Benefits and Diversity 

At Deliveroo we know that people are the heart of the business and we prioritise their welfare. We offer a wide range of competitive benefits in areas including health, family, finance, community, convenience, growth, time away and relocation.

 

In 2018 we announced our decision to give every employee equity in the company. We did this because we wanted all of our employees, regardless of location, level or role to be owners and because we believe that this is the right thing to do. We believe this helps build a culture where everyone is committed and able to share in the company’s success.

 

We believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest growing start-ups around.