Smartbox Group is hiring a

Senior Performance Marketing Executive (Paid Social & Display focus)

Hertfordshire, United Kingdom


Location:           Borehamwood, Hertfordshire

About us and Red Letter Days are the UK Brands for Smartbox Group. We are the UK’s leading gift experience provider.  Our core focus is to deliver happiness to our customers, suppliers, staff and retail partners. We aim to do this by providing industry leading products.

We have been part of the Smartbox Group since 2009 – the world’s largest provider of experiences. Across Europe a Smartbox Group experience is purchased every five seconds!  The iconic Red Letter Days brand was added to our portfolio in November 2017 – adding additional complexity and challenges to our customer strategy. 

About the role

This is an exciting opportunity within the acquisition team for an enthusiastic and driven Performance Marketing/Paid Media Professional. This role offers exceptional career progression opportunities as part of an established, experienced and supportive team with good rewards and ongoing training.

This is a hands-on role and the successful candidate will be expected to:

  • Work autonomously and independently, able to undertake ongoing optimization against clear ROI and budget targets for all biddable media campaigns (i.e. Paid Search) across brands with a specific focus on the Paid Social & Display channels.
  • Coordinate all areas of Paid Social & Display marketing efforts, from planning to creative and copy tests, budgeting, evaluation, optimization and reporting.
  • Own the Paid Social & Display customer lifecycle across awareness, engagement, acquisition, onboarding and retention.
  • Collaborate with the e-commerce & design teams and other channels stakeholders.

Desired Skills and Experience

We are looking for a business-savvy Performance Marketing Executive, who is ready for a challenge. Passionate about and engaged with the fast-changing world of social media and programmatic

The candidate must have prior experience in working in a Digital Media, Marketing Agency or B2C eCommerce setting.

Experienced working on large Paid media accounts and sound working knowledge of key biddable platforms including Google Ads, Bing, Facebook/Instagram and the wider programmatic media-buying ecosystem including Youtube. Knowledge of other relevant social platforms is a plus

There can be quite a lot of “number crunching” involved so the candidate needs to be comfortable using Excel (pivot tables, formulas etc) and have the ability to pull out insights from datasets (Google Analytics, Adobe Analytics, Internal Data warehouse tools, etc)

About You

  • Minimum of 3-year PPC and /or Paid Social experience
  • Highly numerate with strong Excel skills, and ability to manipulate large amounts of data
  • Analytical thinking and research skills are a must
  • Good working experience with Google Ads, Google Analytics and Facebook
  • Proven track record of successfully executed Paid Social, Paid Search or Display advertising campaigns
  • Able to analyze account performance against targets and provide intelligent insights
  • Excellent written and communication skills/experience producing reports
  • Excellent attention to detail
  • Proactive and willing to test and learn new opportunities
  • Passion for marketing / advertising
  • Degree Qualified

Our mission

To achieve fast and profitable growth by delighting our customers, providing significant volumes of incremental business to our suppliers and providing a fun & progressive working environment for our team.

Our vision

To reach a stage where there is never a reason for a customer to buy an experience from anyone else. To achieve this, we aim to have the best experience selection, at market leading prices, sold through an industry leading e-commerce platform that is marketed through cutting edge e-marketing techniques.

What to know what it is like to work at Buyagift and Red Letter Days, why not check out our company reviews on Glassdoor:

Disclaimer: In applying to this position, you consent to Smartbox Group (Buyagift Plc & Red Letter Days) to keep your CV and application details on records and to process your CV internally with relevant departments involved with the recruitment of the advertised position.

Due to the high volume of applications it will not be possible to respond to unsuccessful candidates. Sorry for any inconvenience this may cause

Note to all agencies: We will not be opening this role out to any recruitment consultants / agencies at the moment. We hope that you understand and appreciate our Privacy. If anything changes, we will be in touch with you.