The Toronto office started as a tiny team building a few free tools and improving Shopify’s SEO. We were known as “The Growth Team”. Since then, Growth R&D has grown and morphed into a multi-disciplinary team, with backend, frontend, and mobile developers and designers, but we specialize on growth-related projects.
The Growth R&D team builds products, tools, experiments, and mobile apps to make our merchants more successful and to increase Shopify’s mindshare around the world. Content-rich sites such as Shopify’s Business Encyclopedia rank highly for valuable search terms while providing entrepreneurs and non-entrepreneurs alike with information they’re seeking. Free tools like the Business Name Generator and Logo Maker are used by hundreds of thousands of people.
It’s also worth mentioning that the Growth R&D team works with other teams in Toronto, such as Email Marketing, SEO, Paid Advertising, and Content Marketing. All of our mandates align closely, and we work together frequently to make a huge impact. 🚀