Headspace is hiring a

Senior User Acquisition Manager

Santa Monica, United States

About Headspace:

Headspace was founded in London in 2010 by Rich Pierson and Andy Puddicombe. Originally conceived as a meditation events company, Headspace has evolved into the world’s most popular meditation app. Using proven mindfulness techniques, it will teach you how to train your mind for a healthier, happier life. Sessions take as little as 10 minutes a day, and you can do them wherever and whenever you like. Our app has now been downloaded more than 5 million times in 150 countries, helping so many people to enjoy the benefits of a clearer calmer mind. Today, we’re ready to embark on the next phase in our evolution: to become the world’s most comprehensive guide to health and happiness.  

Last summer we completed a $30mm Series A funding round. The round was led by The Chernin Group, with significant participation from other media and tech leaders including Jim Breyer (via Breyer Capital), Allen & Co, William Morris Endeavor, Freelands Ventures (the venture arm of Elisabeth Murdoch) and Advancit (the venture arm of Shari Redstone). Rounding out the raise were a handful of influential individuals including Jeff Weiner (LinkedIn CEO), Jessica Alba, Ryan Seacrest, and Jared Leto.  

You can read more about us in Fast Company or the New Yorker.

About the Senior User Acquisition Manager @ Headspace:

Headspace is seeking a Senior Acquisition Manager to grow our subscriber base. As a member of the Growth team, the ideal candidate is extremely data-driven, has a knack for optimization and is comfortable with planning and executing on various stages of online  growth campaigns spanning both user acquisition and re-engagement.

How your skills and passion will come to life at Headspace:

  • Launch, manage and optimize online growth campaigns across multiple channels, targets, geos and demographics.
  • Perform deep analysis of marketing spend across various channels to learn and identify the most effective strategies.
  • Effectively communicate with advertising partners to efficiently drive campaign performance.
  • Seek, test, and evaluate new advertising channels/partners.
  • Closely monitor, measure and report on campaign performance and conduct ad hoc campaign/channel analysis.  
  • Optimize ROI using data, metrics and experimentation, including working with design, marketing and product to test landing page and funnel optimizations.
  • Work with design and copywriting on digital asset creation as needed.
  • Work very closely with marketing, analytics, finance and senior leadership across the company to set clear objectives for overall strategy and specific programs.

What you’ve accomplished:

  • 5+ years of mobile media buying experience with a strong track record of measurable results.
  • BS/BA degree in math, science or engineering or proven track record in a quantitative/problem solving environment (or equivalent training and experience).
  • Experience in campaign optimization, understanding of metrics for online consumer businesses and the economics of user acquisition.
  • Strong analytical and reporting skills, including advanced knowledge of Excel and other spreadsheet applications to analyze data and arrive at actionable recommendations.
  • Excellent cross-functional team player who can work well across multiple teams.
  • Experience managing personal relationships with vendors or clients.
  • Deep interest in working for and learning about consumer internet companies.
  • Exceptional writing and communication skills.
  • Creativity and unwavering make it happen attitude.
  • Experience working in a subscription business a plus.

How to get started:

If you’re excited by the idea of seeing yourself in this role at Headspace, please apply with your CV and a cover letter that best expresses your interest and unique qualifications.