Social Media Editor - Womenswear

London, United Kingdom

We are seeking a Womenswear Social Media Editor to join our Brand team. Reporting to the Head of Social and Digital Campaigns, you will be responsible for delivering engaging social media content covering fashion, brands, relevant culture stories, travel and marketing messages across all MATCHESFASHION womenswear social media channels. You will be part of a dynamic team responsible for all output across the MATCHESFASHION menswear and womenswear channels. A key touchpoint for the MATCHESFASHION brand, this social role is an exciting opportunity for someone looking to be part of an innovative retailer and leader in the luxury space.

  • DRIVE AND MANAGE the daily and weekly content calendars for all womenswear social channels
  • WRITE engaging copy that is reflective of the MATCHESFASHION tone of voice
  • PRODUCE posts across all social media channels that drive traffic, engagement and revenue
  • SELECT product and imagery for womenswear channels that are in-line with key business messages
  • WORK with the design, picture and video teams to create and choose relevant assets for all posts
  • REVIEW and report on performance of content on a daily, weekly and monthly basis
  • PROACTIVELY LIAISE between the content, market, ecommerce, fashion, press and partnerships teams to ensure a joined-up approach to social media that meets business needs
  • ORGANISE and lead social strategy meetings with fashion, market and brand teams
  • MONITOR content activity of competitors both in ecommerce and editorial
  • REACT to analytics and reporting and make relevant changes to content based on this
  • PRESENT upcoming social media plans to relevant departments, and use findings from the meetings to ensure social media content is responding to business needs
  • LIAISE with brands to acquire imagery, quotes and social plans when relevant
  • MANAGE social media plans for key product launches, affiliate projects, influencer campaigns and brand promotions, creating bespoke strategies and sharing with relevant internal and external teams
  • ATTEND events at 5 Carlos Place and external locations, working with talent, photographers and videographers to produce content for social media channels as required
  • STAY up to date on all social media advancements and updates to relevant platforms and report back to the business
  • WORK closely with strategic partnership, events and press teams on talent for social campaigns, event coverage and takeovers
  • SUPPORT and contribute to MATCHESFASHION menswear social channels when required