Western Digital
Western Digital

APAC Senior Marketing Manager (Demand generation/Ecommerce)

We are seeking a dynamic and strategic Senior APAC Marketing Manager specializing in Demand Generation and E-commerce to join our team in Singapore. In this pivotal role, you will lead our trade marketing initiatives across the Asia-Pacific region, driving demand and optimizing our e-commerce presence to achieve substantial business growth for the Sandisk Flash Product portfolio

  • Develop and implement comprehensive consumer marketing strategies to increase demand and market share across APAC
  • Spearhead e-commerce and social commerce initiatives, collaborating with cross-functional teams to enhance our online brand presence and drive incremental revenue sales
  • Analyze market trends, consumer behavior, and competitor activities to inform strategic decision-making
  • Create and execute innovative demand generation campaigns tailored to diverse APAC markets
  • Manage and mentor a team of trade marketing professionals, fostering a culture of excellence and innovation
  • Establish and maintain strong relationships with key stakeholders, including retailers, distributors, and alliance partners
  • Develop and oversee the marketing budget, ensuring optimal resource allocation and ROI
  • Monitor and report on KPIs, providing actionable insights to senior leadership
  • Stay abreast of emerging trends in trade marketing, demand generation, and e-commerce to maintain a competitive edge
  • Bachelor's degree in Marketing, Business Administration, or related field
  • 6+ years of experience in trade marketing or related field, with a focus on demand generation and e-commerce
  • Proven track record of developing and implementing successful trade marketing strategies in APAC markets
  • Strong understanding of e-commerce platforms and digital marketing tools
  • Excellent analytical skills with the ability to translate data into actionable insights
  • Demonstrated leadership experience, including team management and mentoring
  • Proficiency in project management and budget oversight
  • In-depth knowledge of APAC market trends, consumer behavior, and the regional e-commerce landscape
  • Strong communication and presentation skills, with the ability to influence stakeholders at all levels
  • Fluency in English; proficiency in one or more Asian languages is a plus
  • Willingness to travel within the APAC region as required

All your information will be kept confidential according to EEO guidelines.

Western Digital designs and manufactures advanced data storage solutions that appeal to a diverse market, including businesses and creative professionals. With a robust portfolio of hard drives and storage technologies under brands like Western Digital, WD, and SanDisk, we empower organizations to capture, preserve, and access data efficiently, positioning us as a vital partner to some of the fastest-growing companies worldwide.

Founded
Founded 1970
Employees
500+ employees
Industry
Technology Hardware, Storage & Peripherals
View company profile
Report this job

This job is no longer available