Brand & Reputation Marketing Manager
TLDR
Lead strategic brand and reputation campaigns for a globally recognized platform, coordinating cross-functional teams to shape responsible, positive impact on culture and society.
Who We Are
Chesamel creates value for organisations by focusing on people, marketing and technology. We work with business leaders across the private, public and social sectors to transform and grow sustainably with people and agility.
Our agile capabilities in marketing, technology, learning and building sustainable teams enable organisations to remain competitive whilst making an impact. Some of the world's biggest high-tech companies choose Chesamel to help solve their marketing and workforce challenges. Join us today to be part of those solutions.
Job Title: Brand & Reputation Marketing Manager
Location: London, United Kingdom
Client/role overview
Our client is one of the most beloved and recognized brands in the world, defined by freedom, creativity, and fun. With their growing number of users and products (Music, Gaming, Kids). And, with over 1 billion monthly active users and more than 72 hours of video uploaded every minute, Our client’s reach and engagement is unparalleled.
Our client has become the expressive platform of a generation empowered to shape what matters in culture and society today. Together our client is building a truly global destination for creativity, learning, and free expression, and it’s never been more crucial to define, defend and grow our brand in the right way.
Our client is looking for a project manager and content specialist to join their UK Brand & Reputation Marketing Team. Someone who has a proven track record at developing creative & content, strong communication skills for working with internal and external partners, the ability to articulate and implement creative feedback, and successfully manage projects from start to finish with a cross-functional team.
Your main responsibilities will include:
Strategy:
- Guide the strategic vision for multiple campaigns to demonstrate our client is a responsible and critical part of the British creative economy.
- Work with PR, social, policy, partnerships, Media Lab to develop 360 go-to-market plans to engage key audiences (consumers, creators, KOFs).
Project Management:
- Drive and manage the local execution of key brand & reputation work streams including British Vogue and The Economist, Kids campaigns, brand response campaigns, B2C2KOF campaigns.
- Collaboration: Partner with multiple senior stakeholders and teams across the business structure from Global, Regional to Local level, to drive understanding, buy in and implementation of our strategy.
- Thought leadership: Develop strategies focused on demonstrating how our client is a responsible and net positive contributor to UK society.
Qualifications
- 5 or more years of marketing experience, including brand management and creative agency experience
- Prior experience with large-scale global programs
- Excellent written and oral communication skills with peers, management, 3rd parties, and cross-functional teams; experience managing multiple internal senior level relationships
- Ability to use data and analytics to drive decision making as well as a strong track record of setting and delivering against measurable marketing metrics
- Strong project management skills expertise, including the ability to establish and manage timelines effectively
- Experience managing external creative agencies & vendors, managing international projects and managing budgets
- Proven team management and leadership skills
- Ability to deliver quality outputs in an exciting and dynamic environment with an ability to work on tight deadlines
Chesamel’s Values
Be Human: Be respectful and kind to yourself and the people around you. Always assume positive intent, resolve problems with empathy. Celebrate successes and welcome mistakes as learning opportunities.
Be Brilliant: Be unrivalled and passionate in everything you do. Ambiguity doesn’t stop you or slow you down from creatively solving problems and accomplishing amazing things.
Be Brave: Be brave in everything you do. Make courageous decisions. Search for alternative perspectives and don’t be afraid to challenge the status quo. Build your own journey.
Be The Customer: Think like our customers and treat them as we would like to be treated. Always make time for them and put them first. Be highly responsive and exceed their expectations.
Diversity matters, and we celebrate it at Chesamel! We focus on being an inclusive place to work. We welcome all applications from all members of society irrespective of their Race, religion or belief, gender or gender reassignment, age, sexual orientation, marital status, or disability. We focus on hiring and making recruitment decisions based on your experience, skills and personality.