Campaign Manager

Position Description: Okta is looking for a rock star Campaign Manager that will act as quarterback across the marketing team to drive pipeline-producing integrated campaigns, on time and within budget, for key buyers and influencers in both Enterprise & Commercial segments. We are a fast-moving company so our future Campaign Manager needs to be quick on their feet and able to manage multiple critical projects without missing a beat.

This is a unique opportunity for a proven demand generation professional that wants to join a company of passionate employees designing and delivering awesome products to thousands of happy customers.

Job Duties and Responsibilities:

• Develop and deliver breakthrough ideas and innovative, integrated campaigns for key buyers and influencers in key personas throughout the buyers journey
• Turn solution goals and objectives into scalable, actionable integrated marketing plans that deliver results
• Quarterback across the entire marketing team (product marketing, web, PR, online, email, database, etc) to ensure high quality and timely campaign execution
• Manage and own campaign pipeline for effectiveness and results
• Collaborate with Partner Marketing to ensure campaigns can be leveraged for ISV and/or Channel partners
• Collaborate with sales to ensure that sales is ready to catch campaigns as they launch
• Communicate effectively and often to ensure all stakeholders are aligned
• Coordinate campaign implementation schedule to ensure campaigns are loaded on time and appropriate contact management strategies are in place
• Research new vendor and program opportunities that generate leads at target CPLs
• Implement testing methodologies (A/B) to continually improve overall initiatives
• Analyze campaign results and optimize to increase engagement, lead quality, conversion rates, program performance and the effectiveness of marketing spend

Minimum REQUIRED Knowledge, Skills, and Abilities:

• Ideal candidates must have 5+ years of experience in B2B demand generation: marketing experience in a role managing ROI-driven, multi-channel marketing campaigns as well as a strong background working closely with sales and cross functional teams. ABM experience a plus.
• Strong understanding of demand generation and a track record of owning campaigns and driving success
• Knowledge of database marketing initiatives and practices
• Track record for delivering under tight deadlines
• Highly self-motivated, ability to work independently and as part of a team. Ability to thrive in a dynamic, fast-paced, environment where you may have to wear multiple hats.
• Ability to work well in a fast-paced environment while managing multiple initiatives
• Proven communication, organizational and time management skills
• Excellent writing and presentation skills
• Proficiency in Excel, PowerPoint, Salesforce. Marketo and Tableau a plus
• College degree or equivalent experience

Okta is an Equal Opportunity Employer.