Marketing Operations Analyst
TLDR
Owns marketing analytics and tracking infrastructure to optimize campaigns, attribution, and lifecycle automation across the full funnel, driving revenue insights.
- Own marketing analytics and tracking infrastructure, including GA4, GTM, Mixpanel, HubSpot, and paid media pixels to ensure accurate conversion and behavioral tracking.
- Build, maintain, and optimize dashboards for funnel performance, campaign ROI, SEO impact, and paid acquisition efficiency.
- Manage HubSpot operations including workflows, lead routing, segmentation, scoring, and lifecycle automation across the revenue funnel.
- Oversee lead data quality processes such as enrichment, validation, list hygiene, and synchronization across tools like Clay, HubSpot, and Salesforce.
- Support marketing attribution modeling (first-touch, last-touch, linear) and perform manual attribution when needed to ensure revenue accuracy.
- Design and execute A/B testing setups, including event tracking, data layers, and analysis of experimentation results.
- Monitor website and funnel performance, identifying anomalies, traffic issues, and opportunities for optimization.
- 2+ years of experience in marketing operations, marketing analytics, or RevOps roles within a SaaS or digital business environment.
- Strong hands-on expertise with HubSpot, including workflows, automation, lead management, and segmentation.
- Solid experience with GA4, Google Tag Manager, and conversion tracking implementation.
- Strong understanding of the B2B SaaS funnel (MQL, SQL, Opportunity, Revenue) and lifecycle management.
- Experience with A/B testing tools and experimentation methodologies.
- Good understanding of SEO analytics and performance measurement.
- Advanced English proficiency, with strong written and verbal communication skills.
- Ability to work aligned with US time zones (Eastern or Pacific).
- Remote-first work environment with flexibility
- 20 days of paid time off per year plus US public holidays
- Professional development reimbursement for learning and upskilling
- Exposure to a fast-growing SaaS environment with strong product-market fit
- Opportunity to work closely with RevOps, Marketing, and Sales leadership
- Hands-on ownership of critical marketing systems and revenue data infrastructure
Requirements:
Benefits:
Benefits
Learning Budget
Professional development reimbursement for learning and upskilling
Ownership of marketing systems and data infrastructure
Hands-on ownership of critical marketing systems and revenue data infrastructure
Paid Time Off
20 days of paid time off per year plus US public holidays
Remote-Friendly
Remote-first work environment with flexibility
Jobgether runs the largest remote job platform, effectively linking job seekers with over 200,000 flexible and remote opportunities that match their unique skills and preferences. Our focus is on enhancing the hiring process, ensuring efficiency while prioritizing the candidate experience, particularly in the growing health and wellness sector.
- Founded
- Founded 2020
- Employees
- 11-50 employees
- Industry
- Professional Services