Marketing & Revenue Operations Analyst
TLDR
Drive data-driven marketing and revenue operations by measuring campaign impact, managing attribution tech, and enabling GTM teams with actionable insights.
Support operations team and portions of the tech stack as it pertains to data and prospecting (HubSpot, Salesforce, Asana, CaliberMind, etc.)
Support adoption, and ongoing management of our attribution platform (CaliberMind), ensuring marketing touchpoints are accurately captured across the lead-to-revenue journey
Partner with Marketing to ensure campaigns are tracked correctly from inception to ROI analysis
Manage, monitor, and automate data intake, cleansing, enrichment, aggregation and analysis, driving a more efficient sales process.
Build and maintain dashboards that track core marketing KPIs (MQL-to-Opp conversion, pipeline influence, and SQOs by campaign/channel) while supporting broader RevOps reporting needs
Understand and optimize current Hubspot and Salesforce database to categorize prospect profiles (by geography, persona, ERP, industry, and other verticals)
Create new, innovative ways to grow and optimize end-user experience.
Maintain and improve on database cleanliness
Any other tasks that may be assigned to help the company meet its goals
2+ years relevant work experience required
Familiarity with multi-touch attribution (MTA) models and platforms (e.g., CaliberMind, Bizible, or LeanData)
Hands-on experience with HubSpot (or Marketo) and how it integrates with Salesforce
The ability to not just pull a report, but to explain why a certain campaign is underperforming and suggest operational fixes
Prior experience working with Salesforce.com required
Bachelor's degree preferred
Strong proficiency using Excel and GSuite
Operations background and an analytical mindset who can find answers in data, background in analytics or relevant role is preferred
Team player mentality with the ability to work well under tight deadlines and respond to rapidly changing demands and fulfill efficient follow ups
Strong sense of ownership and urgency, organizational and time management skills, ability to multitask and prioritize work
Process-oriented mindset, always seeking to improve on efficiency
Detail oriented with strong problem-solving and decision-making skills
Self-starter with a high level of initiative and follow-through
Excellent communication (written and verbal), interpersonal and consultative skills
Strong work ethic and integrity
Benefits
Health Insurance
Medical, Dental, Vision
Life & Disability Insurance
Paid Parental Leave
Family Forming benefits
Paid Time Off
Unlimited Vacation
FloQast builds a powerful Accounting Transformation Platform that automates accounting workflows, meticulously crafted by former accountants for the accounting community. Designed for accounting teams, this cloud-based, AI-powered software streamlines daily tasks to boost collaboration, efficiency, and accuracy. With over 3,000 trusted partnerships, including industry leaders like Snowflake and Twilio, FloQast is transforming the way accounting professionals work.
- Founded
- Founded 2013
- Employees
- 51-200 employees
- Industry
- Internet Software & Services
- Total raised
- $93M raised