Media Manager, Brand Marketing and Integrated Campaigns
TLDR
High-impact media leadership driving integrated marketing and fundraising campaigns for meaningful public health outcomes.
- Lead the development and execution of media strategies across integrated campaigns, including always-on performance media, paid search, digital acquisition, and emerging channels.
- Translate brand and campaign objectives into actionable media plans, defining channel mix, investment strategy, and optimization approach in collaboration with internal and external stakeholders.
- Manage end-to-end campaign execution, including briefing agencies, overseeing trafficking readiness, QA processes, and ensuring accurate in-platform setup across channels.
- Monitor, analyze, and optimize campaign performance in real time, working closely with analytics teams to generate insights and actionable recommendations.
- Manage media budgets effectively, ensuring efficient allocation of spend, clear tracking of performance, and alignment with acquisition and fundraising goals.
- Oversee agency relationships, ensuring clear briefs, accountability, timely delivery, and alignment with performance expectations and KPIs.
- Contribute to the development of scalable media workflows, reporting standards, and optimization frameworks to improve overall marketing effectiveness.
- 6–8 years of experience in media planning, execution, and optimization, with strong expertise in digital and performance media.
- Proven experience managing always-on media programs alongside large-scale integrated campaigns across multiple channels.
- Strong background in working with external media agencies, including briefing, performance oversight, and budget accountability.
- Solid understanding of the digital media ecosystem, including paid search, digital acquisition, and emerging media opportunities.
- Strong analytical skills with the ability to interpret performance data and translate insights into actionable media strategies.
- Experience working in cross-functional environments with Brand, Marketing, Analytics, Communications, and Digital teams.
- Excellent communication and stakeholder management skills, with the ability to influence without direct authority.
- Proficiency in tools such as Google Analytics (including GA4) and PowerBI is considered an asset.
- Bonus: experience in fundraising, nonprofit, or mission-driven marketing environments.
- Competitive salary range of CAD 80,000–95,000 aligned with experience and internal compensation framework.
- Comprehensive health, dental, vision, life, and disability insurance coverage.
- Defined contribution pension plan with employer matching.
- Generous paid time off including vacation days, personal days, wellness days, and year-end holiday closure.
- Flexible hybrid work model with occasional travel to the Toronto office.
- Employee assistance program (EAP) and wellness-focused benefits.
- Home office setup support and mobile phone reimbursement.
- Professional development opportunities and continuous learning support.
- Inclusive, values-driven culture focused on equity, diversity, and community impact.
Requirements:
Benefits:
Benefits
Health Insurance
Comprehensive health, dental, vision, life, and disability insurance coverage.
Home Office Stipend
Home office setup support and mobile phone reimbursement.
Learning Budget
Professional development opportunities and continuous learning support.
Culture and community focus
Inclusive, values-driven culture focused on equity, diversity, and community impact.
Paid Time Off
Generous paid time off including vacation days, personal days, wellness days, and year-end holiday closure.
Remote-Friendly
Flexible hybrid work model with occasional travel to the Toronto office.
Wellness Stipend
Employee assistance program (EAP) and wellness-focused benefits.
Jobgether runs the largest remote job platform, effectively linking job seekers with over 200,000 flexible and remote opportunities that match their unique skills and preferences. Our focus is on enhancing the hiring process, ensuring efficiency while prioritizing the candidate experience, particularly in the growing health and wellness sector.
- Founded
- Founded 2020
- Employees
- 11-50 employees
- Industry
- Professional Services