Performance Marketing Specialist
TLDR
Drive growth across Google Ads and modern paid channels with experimentation, funnel optimization, and platform-specific messaging in a fast-paced, autonomous team.
Manage and scale campaigns across Google Ads, LinkedIn Ads, Reddit Ads, and X/Twitter
Own Search, PMax, retargeting, and paid social funnels end to end
Run structured experiments across creatives, audiences, offers, landing pages, bidding strategies, and funnel stages
Test new acquisition channels, campaign formats, and growth ideas
Improve conversion rates across click → lead → qualified pipeline
Work closely on ad messaging, positioning, and landing page optimization
Understand platform-native behavior and build campaigns accordingly instead of copying the same playbook everywhere
Set up and manage tracking, attribution, and CRM integrations using GA4, GTM, HubSpot, Zapier, Pabbly, or similar tools
Analyze funnel performance, CAC, pipeline contribution, and experiment results to drive decisions
4–8 years of hands-on performance marketing experience
Strong expertise in Google Ads across Search and PMax
Good understanding of LinkedIn Ads and modern paid social platforms
Experience running structured experiments and scaling campaigns
Strong understanding of B2B SaaS funnels, messaging, and audience intent
Comfortable with tracking, attribution, analytics, and CRM systems
Strong ownership mindset with the ability to operate independently
This Role Is Ideal For Someone Who
Benefits
Health Insurance
Your Safety Net, Woven in: We take care of the what-ifs. From health insurance with coverage up to INR 10 lakh for you and your family, to accident protection of an additional INR 10 lakh, and life insurance worth 3× your annual salary, our benefits wrap you and your family in protection so you can focus on thriving.
Home Office Stipend
Workspace setup of your dreams: Work from anywhere, and if that’s home, we’ll chip in INR 35,000 to help you create a space that’s as effortless as your workflow.
Learning Budget
We care about your learning: We are invested in seeing you grow, and commit USD 1000 annually to help you level up your skills.
co-working allowance
Co-working, on the house: If co-working is your jam, we offer a generous annual allowance of up to INR 14,000 annually* for social working.
Paid Time Off
We count your spark, not your leaves: We care about you not just as an employee, but as a person. So if you need a reset, make use of Unlimited leaves.
Remote-Friendly
Work wherever you are: We’re 100% remote, so you get to choose if you want to work from home, cafe, hills or beaches.
Sprinto builds an AI-native GRC platform designed to help organizations easily manage risks, audits, vendor oversight, and continuous monitoring from a single connected interface. Targeting fast-growing tech companies, Sprinto ensures these businesses maintain compliance with a broad range of global standards like SOC 2, ISO 27001, and GDPR, making compliance a seamless part of their operations.
- Founded
- Founded 2020
- Employees
- 51-200 employees
- Industry
- Internet Software & Services