Product Manager, Growth

ABOUT THIS ROLE

The Product Team builds the strategy and technology helping tens of thousands of people do the best work of their career. Through our platform, our members learn from industry experts, connect with peers and mentors, and get tangible resources to help them navigate the messy middle of their careers. We also build the growth engine that helps more people discover, engage, and retain on the platform.

As a Product Manager on the Growth Team, you’ll help us define the next phase of Growth at Reforge. You’ll help us scale up established growth loops and prove out new ones to help more people discover and find value in our membership product. This is a fast-paced team where you will unlock the ability for Reforge to rapidly scale and grow, with the support of an executive team, network of growth experts, and vibrant community of members.

You'll be joining as part of the foundational team of a profitable proven startup. We bootstrapped to high seven-figure revenue, led by experienced entrepreneurs, and recently we raised a $60M round from Insight Partners. In addition, you will integrate into our community of subject matter experts, including the leaders who helped build companies like Slack, Pinterest, CreditKarma, ClassPass, ipsy, Eventbrite, SurveyMonkey, Thumbtack, and more.

ABOUT REFORGE

In a traditional world, before the advent of tech, bankers, manufacturing leaders, and others progressed to the top of their industry through an MBA. Tech followed suit for some time, with early tech company leaders heading into MBA programs at Stanford, MIT, and others. That's not true anymore. Tech has passed the MBA by and people are trying to figure out how to progress from mid career professional to the top of their field. Reforge is a new kind of educational company that helps you access the earned insights of the world's leading practitioners, learn and apply frameworks without leaving your job, and build a strong professional network. The path to the top of the tech profession is being solved here.

We work with the leaders of the fastest growing and most innovative companies such as Google, Facebook, Pinterest, Atlassian, Slack, and HubSpot to teach frontier topics to today's emerging leaders. Our content, community, experience, and brand combine into a unique product offering that creates unparalleled access to insights.

In just a couple of years, we've built a thriving community of emerging leaders solving problems at Airbnb, LinkedIn, Salesforce, Amazon, Facebook, New York Times, Peloton, Stitch Fix, and many more. Here are just a few comments from our alums:

“I got my MBA at Berkeley, but this program has been more transformational for me then the entire two years I spent there. Thank you!”

“Reforge has easily been one of the best investments of time and money I've ever made in my professional development. I love how the course codifies what I've been doing for the last four years as VP of Marketing.”

“Reforge is easily the highest quality professional skills program out there. If I had to choose between attending an unlimited number of industry conferences, versus going only to the Reforge, I'd choose Reforge without hesitation.”

WHO YOU'LL WORK WITH

You’ll collaborate closely with leaders within Reforge with track records at companies like Airbnb, HubSpot, Credit Karma, Asana, Yelp, etc:

• Product Lead for Growth Team – You’ll report to and work closely with Ginny Mineo, who formerly worked at Grammarly and Wonderschool driving growth.
• Cross-Functional Growth Product Team – You'll work closely with a cross-functional team of talented designers, product managers, engineers, marketers, program operations specialists, and data analysts to drive membership growth.
• Leadership and Exec Team - You will be a thought partner with Helen Sims, Head of Product, Matt Greenberg, CTO, Kevin Weiss, Chief of Staff, and Brian Balfour, CEO & Founder.

WHAT YOU'LL OWN

Here are some delightful bullet points that outline some things you'll be doing:

• Build roadmaps and run experiments in the product to drive top-of-funnel growth, in partnership with marketing, engineering, design, and data teams
• Partner with Marketing to identify gaps in their tooling to be completely self-serve
• Launch experimentation platform for product & marketing teams

SKILLS & EXPERIENCE WE ARE LOOKING FOR

• At least 3 years experience in a product or product-related role, such as product analytics, data science or product design
• Proven experience using data to build reporting, hypotheses, testing plans, and roadmaps
• Proven experience working in tools across the growth stack: marketing (ex: Iterable, Segment, Squarespace/other CMS), experimentation (ex: Optimizely, VWO), analytics (Segment, Amplitude, other BI tools)

Nice to Have

• Experience running and measuring A/B tests in mature experimentation org
• Direct experience with SQL
• Reforge alum and/or familiar with our platform

Attributes that will make you successful in this role

• Passion for Building Products - You’re obsessed with building intuitive products that people love. You love finding software solutions for operational problems and creating efficiencies.
• Analytical - You thoroughly think through problems and care about identifying root causes before jumping into solutions. You love digging into quantitative and qualitative data to unearth non-obvious insights.
• Scrappy - You don’t let blockers hold you back. You find non-obvious solutions and workarounds to validate ideas and reach your goals.
• Hypothesis-driven - You’ve had to form structured hypotheses and come up with reasonable ways (both quantitative and qualitative) that one could validate these hypotheses.
• Highly Collaborative - You believe growth is a company-wide sport, and know how to galvanize teams and build cross-functional support, particularly with marketing, data, design, engineering, and operations.
• Self-directed - You act like an owner, fixing problems that you find regardless of where they occur. You use proper prioritization and communication to drive your work forward and are enthusiastic about remote work.

BENEFITS

The internal mission of Reforge is to create an environment where you create the best work of your career. In order to do that we offer:

• Flexible/Distributed Work Environment - Everyone does their best work in different environments. We operate as a distributed-first team and offer financial support that enables you to create the schedule and environment that fits to you.
• Professional Development - We focus on a culture of learning. We offer full financial reimbursement for almost all professional development interests and efforts.
• Benefits - We offer top rated health, vision, and dental insurance. We cover 100% of monthly premiums for employees, and 70% for dependents.
• Salary + Equity - We offer highly competitive salary and equity inline with top tier technology companies.
• 401k - We offer the opportunity for you to contribute to a 401k directly from your paycheck
• Flexible PTO - Having plentiful “off the grid” time is a key to doing your best work. We offer flexible PTO. Take time when you need it. Everyone must take at least 10 days per year, and we highly encourage more.

Our commitment to diversity and inclusion: We deeply value creating a team with different perspectives, educational backgrounds, and life experiences, and we prioritize diversity within our team. We encourage people from underrepresented backgrounds to apply.