Senior UA Manager (Core, Meta)
TLDR
Own and scale Meta UA campaigns for high-volume web funnels in dating/social space, optimizing budgets, testing creative, and building automation with cross-functional teams.
- Own and scale Meta (Facebook) user acquisition campaigns for web funnels across core dating and social products, with a strong focus on Tier-1 markets such as the USA.
- Plan, launch, optimize, and scale paid campaigns managing significant monthly budgets (typically $200K–$300K+ per channel) with clear performance targets.
- Build and maintain robust account structures, including Business Manager setup, tracking infrastructure, domains, whitelists, and payment flows.
- Run continuous creative testing cycles (hypothesis-driven ideation, iteration, performance analysis, and scaling).
- Develop and implement automation solutions (rules, scripts, and third-party integrations) to improve efficiency and scalability.
- Monitor, analyze, and optimize performance using key KPIs such as CPA, ROAS, and LTV, ensuring sustainable growth.
- Strong senior-level experience in hands-on Meta (Facebook) UA, ideally within web and B2C environments, with proven success in Tier-1 markets (especially USA).
- Experience managing significant paid media budgets (minimum $100K/month, ideally $200K+/month) with a strong performance marketing mindset.
- Deep understanding of Meta advertising mechanics, including campaign structure, bidding strategies, scaling methods, tracking, and troubleshooting.
- Strong analytical skills with a clear command of performance metrics such as CPA, ROAS, and LTV, and the ability to translate data into actionable decisions.
- Hands-on mindset with a role split of approximately 70–80% execution and 20–30% strategic/channel development.
- Exposure to automation tools and workflows, with a practical understanding of AI-assisted creative testing and optimization processes.
- Fully remote work opportunity.
- Competitive salary (exact range shared during the recruitment process before employment begins).
- 28 calendar days of annual vacation.
- 7 wellness days per year for rest and personal needs without using sick leave.
- Referral bonuses up to $5,000 for successful candidate recommendations.
- 50% coverage of professional training, conferences, and industry events.
- Corporate discounts for English language courses.
- Health benefits, including up to $1,000 gross annually for medical insurance or healthcare expenses for you and close family members.
- Workplace support, including equipment provision or reimbursement for home office/co-working setup up to $1,000 gross every 3 years.
- Internal gamified rewards system redeemable for merchandise, team activities, and wellness perks.
Requirements:
Benefits:
Benefits
English language course discounts
Corporate discounts for English language courses.
Health Insurance
Health benefits, including up to $1,000 gross annually for medical insurance or healthcare expenses for you and close family members.
Home office support
Workplace support, including equipment provision or reimbursement for home office/co-working setup up to $1,000 gross every 3 years.
Learning Budget
50% coverage of professional training, conferences, and industry events.
Rewards system
Internal gamified rewards system redeemable for merchandise, team activities, and wellness perks.
Wellness days
7 wellness days per year for rest and personal needs without using sick leave.
Remote-Friendly
Fully remote work opportunity.
Jobgether runs the largest remote job platform, effectively linking job seekers with over 200,000 flexible and remote opportunities that match their unique skills and preferences. Our focus is on enhancing the hiring process, ensuring efficiency while prioritizing the candidate experience, particularly in the growing health and wellness sector.
- Founded
- Founded 2020
- Employees
- 11-50 employees
- Industry
- Professional Services