Social Media Manager - Part time

About Twine

We're a thriving ecosystem of top-tier freelancers from around the world. Trusted by Fortune 500 companies and Silicon Valley startups, Twine is the go-to platform for mission-critical projects. With over half a million registered freelancers and a growing roster of 35,000+ companies, we've become the comprehensive solution for freelancing.

Our Mission

At Twine, we recognise that companies require a flexible approach to hiring expert freelancers for their most critical projects. Traditional freelance platforms often fall short when it comes to scalability and diversity. That's where we shine. Twine operates as a thriving global freelance network, with diverse experts across various fields, including marketing, engineering, and AI. Our core mission is to empower creators, whether they're businesses or individual freelancers, to thrive in their creative endeavours.

About the Role

We are seeking a social media manager for a client on a part-time basis. This position is ideal for a creative and strategic thinker who is passionate about politics and experienced in digital marketing.

Key Responsibilities

• Content Creation: Develop, curate, and schedule engaging content (text, images, and video) across social media platforms, including Facebook, Twitter, and Instagram.
• Campaign Strategy: Work closely with the campaign team to develop and implement a social media strategy aligned with campaign goals and messaging.
• Community Engagement: Monitor and respond to comments, messages, and mentions in a timely and professional manner, fostering a positive community around the campaign.
• Analytics and Reporting: Track and analyse social media performance metrics, providing regular reports to the campaign team and suggesting improvements based on data insights.
• Brand Consistency: Ensure all social media content aligns with the campaign’s branding, tone, and message.
• Audience Growth: Develop strategies to grow the campaign’s social media following and engagement, targeting key demographics and potential voters.
• Event Promotion: Coordinate the promotion of campaign events and appearances through social media, ensuring maximum visibility and attendance.
• Advertising: Assist in creating and managing paid social media advertising campaigns, optimizing for reach, engagement, and conversions.
• Crisis Management: Quickly address any negative feedback or crises that may arise on social media, working with the campaign team to manage public perception.

Requirements

• Proven experience in social media management, preferably in a political or campaign setting.
• Strong understanding of current social media trends, algorithms, and best practices.
• Excellent written and verbal communication skills, with a knack for creating compelling content.
• Proficiency in using social media management tools (e.g., Hootsuite, Buffer, etc.) and analytics platforms.
• Ability to work independently and collaboratively in a fast-paced environment.
• Strong organizational skills and attention to detail.
• Passion for political campaigns and an understanding of the political landscape in Oklahoma.