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SBG Funding
SBG Funding

Social Media Manager

New York, U.S.
Full-Time
$70,000 – $100,000 per year

TLDR

Lead the social media strategy and execution to enhance brand awareness and engagement while supporting overall business growth through data-driven insights.

SBG Funding is one of the nation’s leading sources for business funding. We are a niche financing firm with years of experience in the commercial lending arena. Our mission is to provide fast, flexible, and affordable capital to small businesses nationwide.   The Role: As the Social Media Manager, you will lead the strategy, planning, analytics, and operational execution of our social media presence to strengthen brand awareness, improve audience engagement, and support overall business growth.  You will oversee content calendars, reporting systems, campaign optimization, and cross-department collaboration to ensure all social initiatives align with company goals. Key Responsibilities:

  • Develop and execute a strategic social media roadmap aligned with company objectives, audience growth, and brand positioning

  • Build and manage monthly and quarterly content calendars across all social platforms 

  • Create structured posting schedules and workflows to improve consistency, efficiency, and cross-team collaboration 

  • Analyze social media performance metrics and translate data into actionable insights and recommendations 

  • Track KPIs including engagement rates, reach, follower growth, conversions, retention, and campaign performance 

  • Prepare weekly and monthly performance reports for leadership with strategic recommendations based on analytics 

  • Conduct audience analysis, competitor research, and trend monitoring to identify growth opportunities and improve strategy 

  • Optimize content strategy using data insights, platform analytics, and audience behavior trends 

  • Oversee social media organization systems including campaign tracking, asset management, approval workflows, and scheduling tools 

  • Monitor platform updates, algorithm changes, and emerging social media trends to ensure best practices are implemented 

  • Support reputation management and community engagement strategies through collaboration with customer relations and sales teams 

  • Identify opportunities for process improvement, automation, and workflow optimization within the social media department 

Requirements:

    • Proven experience in social media strategy, digital marketing, or data analytics 

    • Strong understanding of social media analytics, reporting, audience insights, and performance tracking 

    • Experience building and managing large-scale content calendars and campaign schedules 

    • Proficiency in social media management and analytics tools such as Sprout Social, Hootsuite, Meta Business Suite, Google Analytics, SEMRush, or similar platforms 

    • Strong organizational and project management skills with the ability to manage multiple campaigns and deadlines simultaneously 

    • Data-driven mindset with the ability to interpret analytics and adjust strategies based on performance 

    • Experience collaborating cross-functionally with marketing, sales, customer service, and leadership teams 

    • Knowledge of social media platform algorithms, audience growth strategies, and engagement optimization 

    • Excellent written and verbal communication skills 

    • Ability to present performance insights and strategic recommendations clearly and professionally 

    • Familiarity with SEO, paid social campaigns, and digital marketing best practices is a plus 

    • Bachelor’s degree in Marketing, Communications, Business, Analytics, or related field preferred 

    • Benefits:

    •  Competitive salary package 

    • Comprehensive health, dental, and vision insurance 

    • Retirement benefits including 401(k) plans 

    • Generous paid time off 

    • Professional development and career growth opportunities  

    MUST HAVE 2-3 YEARS OF EXPERIENCE

    SBG Funding
    SBG Funding

    SBG Funding delivers fast and flexible financing solutions specifically designed for small businesses, offering loans of up to $5 million with quick decision-making processes. We stand out in the B2B lending space by providing affordable capital that empowers businesses to grow and thrive.

    Founded
    Founded 2017
    Employees
    11-50 employees
    Industry
    Diversified Financial Services
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    Social Media Manager
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