AnyMind Group
AnyMind Group

Strategic Planning Manager

TLDR

Lead multi-channel strategic planning and influencer/IMC campaigns with data-driven insights to drive measurable client results.

AnyMind Thailand is a dynamic and forward-thinking MarTech firm dedicated to providing innovative and effective marketing solutions to our clients. We are seeking a Strategic Planning Manager to develop and implement creative digital marketing strategies that drive measurable results.

What you will do

  • Clarify and analyze briefs provided by the Account Management team to thoroughly understand business challenges and goals, developing proposals aligned with client objectives.
  • Lead communication, influencer and IMC strategic planning processes based on campaign requirements.
  • Conduct in-depth research to gain comprehensive consumer insights and market knowledge, ensuring strategic alignment of all campaign executions.
  • Possess a strong foundation in digital communication and online media strategies.
  • Develop compelling presentations and effectively communicate strategic recommendations to both internal teams and clients.
  • Collaborate closely with Account Executives, Creative Planners, and Biddable/Media Buyer teams to deliver successful campaigns.
  • Represent the agency in client meetings by presenting strategies and providing expert consultations.

Who You Are

  • Bachelor’s degree in advertising, communication arts, marketing, digital media, or a related field
  • 5-7 years of working experience in Communication Strategic Planning and Influencer Marketing or related field
  • Proven experience as a team leader or manager at least 1-2 years
  • Must have knowledge of AI adaptation in the job.
  • In-depth understanding of the digital landscape, key performance indicators, and the ability to propose tracking mechanisms to measure campaign success
  • Exceptional presentation and communication skills
  • Proficiency in measuring campaign performance across various metrics
  • Strong analytical skills and the ability to extract actionable insights from large datasets
  • Ability to thrive under pressure and meet tight deadlines
  • Excellent communication skills in Thai, and English is a must 

Why You'll Love It

  • Advanced AI tools for all positions
  • Creative office at Emporium Tower
  • Competitive Salary
  • Performance Review (2 times per year)
  • Annual Performance Bonus
  • Annual Paid Leave
  • Marriage, Compassionate, and Parental Leaves 
  • Health Insurance
  • Social Security
  • Monthly, Quarterly, Annual MVP Awards (prizes up to 8,000USD)
  • TGIF and other fun events at office

Benefits

Health Insurance

Learning Budget

Advanced AI tools for all positions

Office events and social activities

TGIF and other fun events at office

Paid Parental Leave

Marriage, Compassionate, and Parental Leaves

Paid Time Off

Annual Paid Leave

AnyMind Group is a dynamic technology company focused on accelerating digital transformation in the e-commerce and direct-to-consumer markets. We provide innovative solutions that empower brands to grow in Asia and beyond, leveraging our expertise in digital marketing and AI technologies.

Founded
Founded 1998
Employees
11-50 employees
Industry
marketing and advertising
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