BTSE

B2B Marketing Manager

Hong Kong

Full-Time

Remote

TLDR

Drive B2B initiatives through market research, strategic planning, campaign execution, industry events, and performance analysis.

About BTSE:

BTSE Group is a leading global fintech and blockchain company that is committed to building innovative technology and infrastructure. BTSE empowers businesses and corporate clients with the advanced tools they need to excel in a rapidly evolving and competitive market. BTSE has pioneered numerous trading technologies that have been widely adopted across the industry, setting new benchmarks for innovation, performance, and security in fintech. BTSE’s diverse business lines serve both retail (B2C) customers and institutional (B2B) clients, enabling them to launch, operate, and scale fintech businesses. BTSE is seeking ambitious, motivated professionals to join our B2C and B2B teams.

About the Opportunity:

We are a dynamic cryptocurrency exchange expanding our B2B marketing operations. We are seeking a versatile Marketing Manager who can function as a true generalist—capable of conducting research, strategic planning, ideation, and hands-on execution—to drive our B2B initiatives. In this role, you will work closely with our B2B team to develop campaigns, attend industry events, and engage with key stakeholders in fintech, payments, cloud banking, and SaaS. This opportunity is ideal for candidates based in Taiwan, Singapore, or Hong Kong.

Responsibilities

Research & Planning: Conduct in-depth market research, via online or offline events to identify trends and opportunities in the fintech, payments, cloud banking, and SaaS sectors. Develop strategic marketing plans tailored to our B2B audience.

Ideation & Execution: Generate creative ideas for campaigns and marketing initiatives; oversee the entire execution process from concept to delivery.

Team Liaison: Collaborate closely with the B2B team to ensure marketing strategies align with business objectives and customer needs.

Performance Analysis: Monitor, analyze, and report on campaign performance metrics, making data-driven adjustments as necessary.

Requirements

Bachelor’s degree in Marketing, Business, or a related field.

Proven marketing background with hands-on experience as a generalist—capable of handling research, planning, ideation, and execution.

Prior experience in industries such as fintech, payments, cloud banking, or SaaS is highly desirable.

Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.

Strong event management skills and a willingness to attend industry events.

Must be based in Taiwan, Singapore, or Hong Kong.

Self-motivated, proactive, and able to thrive in a fast-paced, dynamic environment.

Perks & Benefits

Competitive total compensation package

Various team building programs and company events

And many more! Apply and let us tell you more!

#LI-JY1

Benefits

Team building and company events

Various team building programs and company events

Remote-Friendly

Fully remote role

BTSE

BTSE is a global fintech and blockchain company that delivers innovative technology and infrastructure to empower both retail and institutional clients. By pioneering advanced trading technologies and setting industry benchmarks for performance and security, BTSE enables businesses to launch, operate, and scale their fintech solutions in a rapidly evolving market.

Founded: Founded 2018
Employees: 51-200 employees
Industry: financial services
Funding stage: Series A
Total raised: $22M raised

Crypto & Web3 Enterprise Software Fintech

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B2B Marketing Manager