Creative Marketing Team Lead

We are looking for a Creative Marketing Lead to join United Tech and take full ownership of the creative strategy behind our paid traffic performance. This role is your chance to make a direct impact on high-growth products in a highly competitive niche (US/UK/CA/AU markets), where every idea and decision truly matters. You will be responsible for developing and executing a creative marketing strategy, leading the full production process from concept to final asset, and building a strong creative team from the ground up. Expect the freedom to drive bold initiatives, make independent decisions, and influence key business results,  all in a fast-paced, bureaucracy-free environment

About the product:  We operate in the fast-growing social networking space that’s transforming how people connect online in a live-streaming segment that is growing by over 21% annually. We build products that combine streaming, video content, interactivity, and communities, with a focus on the global market. One of our flagship products is an ad-free international streaming platform where users engage in real time through video chats and live broadcasts. But that’s just part of our ecosystem, we’re also developing other products within the niche, each with its own mechanics, audience, and monetization model. Our team tackles complex analytics, AI solutions, personalization, and the scaling of high-load systems. If you’re passionate about shaping the future of social networking, we’d love to have you on board!

In this role, you will

Deliver ad creative concepts and iterations that align with key KPIs for multiple products

Support and improve the creative production pipeline in close collaboration with User Acquisition Managers

Manage and grow the Creative Marketing team, including Designers and Creative Marketing Managers

Plan and coordinate team workflows to ensure timely and effective output

Track and report on the performance of creatives and team members

Set up and maintain efficient creative marketing processes

Develop and refine a testing methodology for ad creatives to improve performance and scalability

Motivate the team through regular meetings, feedback sessions, and performance checkpoints

It’s all about you

1+ year of experience leading a creative marketing team of 3 or more people

Basic understanding of User Acquisition and Performance Marketing

Proven experience in generating and developing creative concepts

Solid workload management and deadline adherence

Hands-on experience with creative testing approaches

Strong leadership and team motivation skills

Strategic thinking with focus on achieving product KPIs

Excellent communication and presentation skills

English level B2+

Team-oriented mindset and strong communication skills

Would be a plus:

Experience with video chat or live-streaming products

What we offer

Care and support:

20 paid vacation days, 15 sick days, and 6 additional days off for family events

100% medical insurance coverage

Sports and equipment reimbursement

Team building events, corporate gifts, and stylish merch

Financial and legal support

Position retention and support for those who join the Armed Forces of Ukraine

Participation in social initiatives supporting Ukraine

Comfortable working environment:

Work from our Kyiv hub or remotely with a flexible schedule 

Modern equipment or depreciation of your own tools

Investment in your future:

Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche

70% of our heads and leads have grown into their roles here – so can you!

Performance-oriented reviews and Individual Development Plans (IDPs)

Reimbursement for professional courses and English classes

Corporate library, book club, and knowledge-sharing events

Hiring process

Intro call

Technical Interview

Test Task (optional)

Final Interview

Reference check

Offer