Digital Marketing Manager

Role Purpose

Owns campaign strategy, execution and client communication across paid and organic channels.

Primary Responsibilities

1. Lead cross-channel campaign launches (paid, social, SEO, content)

2. Direct client communications and performance updates

3. Manage budgets and pacing

4. Performance audits and optimizations recommendations

Core Competencies

Skills to Develop:
Multi-channel strategy, storytelling, budgeting, leadership

Success Looks Like:
Stable ROAS, trusted client partnerships, strategic campaign ownership

Promotion Guidelines: 
Successfully manage and grow a full portfolio of accounts, maintain strong retention across the book of business, develop strong client partner relationships, and demonstrate advanced knowledge of cross-channel marketing strategy.

Expected Salary Range

• $55,000-$75,000

• Additional compensation may be available through role-specific incentive programs.

Work Environment and Physical Demands

• Primarily remote, with optional opportunities to collaborate in person at the Orlando, Florida office.

• Up to two required in-person events per year.

• Availability during core working hours as defined by their team and typically overlap with 9:00 AM to 5:00 PM Eastern time, unless otherwise defined by department leadership.

• Primarily sedentary work in an office with minimal distractions.

• Learn and memorize tasks; execute tasks independently; apply knowledge and use judgment to handle situations.

• Occasionally exert up to 5 pounds of force to lift, carry, push, pull or otherwise utilize and move standard office equipment and objects. When attending conferences or other events, occasionally exert up to 20 pounds of force to lift, carry, push, pull or otherwise utilize and move objects.

• Perform repetitive motions; substantial movements of the wrists, hands, and fingers for computer keyboard operation.

• Use near visual acuity to operate a computer, read, and prepare documents.

• Speak and hear to communicate with team members and clients primarily by video conference.