Doonails
Doonails

Freelance Influencer Marketing Manager US (m/f/d)

This job is no longer available and isn't accepting applications.

TLDR

Own end-to-end influencer campaigns, test and scale creators, and build a high-performing influencer network through data-driven performance.

Hi, we are Doonails! 💅🏼 A fast-growing beauty startup revolutionizing the manicure world. With innovative products, a strong community, and a presence in our online shop as well as with leading retail partners, we bring studio quality directly to your home. Simple, fast, and stylish. We're scaling our influencer marketing to the US market, and for that we're looking for an experienced person who truly knows the game in the US. You'll take ownership of execution, negotiations, bookings, and scaling in a market that operates completely differently from the DACH region. 🚀 Your Role & Your Impact ⚡️

US influencer marketing is run differently than in the DACH region: different negotiation cultures, different CPMs, different creator needs. This is exactly the playing field you know.

You'll start as a freelancer for an initial 3 months. We're looking for someone who hits the ground running.

Your Core Responsibilities 👩‍💻👨‍💻
  • End-to-End Campaign Execution: You independently handle bookings and negotiations for the US market based on our existing briefings.

  • Testing & Scaling: You quickly test new creators, identify winning profiles, and build a solid roster of influencers who deliver real performance and revenue.

  • Network Activation: You bring your existing network or concrete profiles of US influencers directly to the table.

  • Deal Structuring: You build tailored offers for US influencers. You know which links, whitelisting rights, and compensation models actually work in the US market.

  • Performance Tracking: You work data-driven.

  • What You'll Bring to the Table 🤝
  • Experience: 4 years in influencer marketing with at least 1 year of proven, successful experience in the US market

  • Track Record: With well-known performance and beauty brands

  • US Market Knowledge: Deep understanding of US CPMs, negotiation strategies, and the mindset and needs of US creators

  • Performance Focus: Experience in data-driven influencer marketing. Working toward budget targets and ROAS comes naturally to you.

  • Strong Negotiation Skills: You're confident negotiating complex deals

  • Communication: Excellent English skills, written and verbal

  • What We Offer 💖
  • Competitive pay, tailored to your qualifications and experience
  • A true ownership role with a high degree of trust and room to shape things your way 

  • Growth potential: take on responsibility and bring your ideas directly to the table

  • Ready? We can't wait to meet you! ✨

    Doonails is a dynamic beauty startup transforming the at-home manicure experience with our innovative Dipping Powder solutions. We cater to beauty enthusiasts who want salon-quality nails quickly and effortlessly, with a strong online presence and partnerships with leading retailers. Our focus on community and accessibility sets us apart in the competitive beauty landscape.

    Employees
    11-50 employees
    Industry
    Consumer Goods
    View company profile
    No longer accepting applications

    This job is no longer available