Growth Marketing Manager

This is Adyen

We took an unobvious approach to starting a payments company, building a platform from scratch. Today, we're the payments platform of choice for the world's brightest companies. Speed is the foundation of our company. We think fast. We work fast. We launch fast. We are honest, direct, and try to have some fun too. We’re creating our own path, with a global team driving sustainable growth. To maintain our momentum, we need people to join us in finding new ways of solving our unique challenges - people like you.

Growth Marketing Manager

We are looking for an energetic Growth Marketing Manager to join our French Marketing team. Adyen is building a high performing organization to support its brand awareness and thought leadership in France. 

Reporting directly to the Head of Marketing France, this role will help drive the local growth marketing activities. As a Growth Manager, you are in charge of our online visibility and you ensure an efficient demand generation plan. You will share your best practices and your updates on efficient inbound and outbound marketing strategies. You will work hand in hand with the Marketing team and will embrace a data-driven approach.

What you’ll do

• Ensuring a strong online visibility and acquisition in France: SEA, SEO;
• Taking care of our online campaigns to drive visibility and traffic on the French website: Google network, double-click, Linkedin Ads, Social Ads, Display Programmatic;
• Developing a solid lead generation plan, building our Inbound Marketing campaigns in Salesforce and Marketo;
• Optimising the French website for engagement and lead generation;
• Taking care of our lead gen tools (Mixdata, SimilarWeb, Linkedin, others);
• Developing new tactics with the team to attract our B2B targets: webinars, media sponsorships, landing pages, campaigns, whitepaper promotions, etc.;
• Working hand in hand with the sales team to define a sales strategy, to build target lists and to continue to improve the lead conversions. Ensuring the strong growth of our B2B segments (e-commerce, retail, hospitality, food & beverage…) and brainstorming around outbound strategies.

Who you are

• 3 to 8 years of Marketing experience;
• Experienced in Digital Marketing or Growth Marketing in a B2B environment;
• Data driven and ROI focused;
• Experience with Google Analytics, SEA/ SEO, Salesforce and automation tools like Marketo;
• Experience of Digital Marketing and programmatic;
• Desire to develop marketing knowledge and contribute in a highly motivated and fast paced company
• Completely fluent in French as well as English;

Who we are

Adyen is the payments platform of choice for many of the world’s leading companies, providing a modern end-to-end infrastructure connecting directly to Visa, Mastercard, and consumers' globally preferred payment methods. Adyen delivers frictionless payments across online, mobile, and in-store channels. With offices across the world, Adyen serves customers including Spotify, Birchbox, BlaBlacar, LeCab, Comptoir des Cotonniers, Etam, Vestiaire, Facebook, Uber, and L'Oreal.

Ready to meet us?

If you are excited about this role, apply by clicking the below link. We can’t wait to meet you!