Marketing Content Specialist - New Apps
TLDR
Create video and static Meta Ads content for B2C AI apps, using AI creative tools and performance signals to iterate quickly.
About Voodoo
Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz.
Team
New Apps is Voodoo's zero-to-one small and elite team, building the next wave of B2C AI apps on mass-market segments. We're exploring whatever looks huge next: social entertainment, fitness, health, learning, etc. Think startup speed with big-company muscle behind it.
The team is kept deliberately lean, which means fewer layers, more ownership, and faster decisions.
Role
We're looking for someone who understands why a video gets 500 views and another gets 5 million.
You will:
Create high-quality video and static content for mobile apps, specifically tailored for Meta Ads
Ideate and execute creative concepts that go beyond standard, templated executions
Become a creative expert: benchmark competitors, identifying opportunities from trends, user behaviors and cultural moments
Understand how your creations perform and why: reading hook rate, CTR, CVR, IPM, and retention signals to iterate quickly and effectively
Collaborate closely with cross-functional teams (Dev, UA, Product) to stay aligned with marketing strategy and business priorities
Profile
Fully proficient with video editing and content creation
Hands-on experience with AI creative tools (Scenario, Seedance, Kling, Veo, Runway, etc.)
Creative and have a hacker mindset, turning "we should make something about this" into a finished video by the end of the day
Strong instincts for content and understand what captures attention online
Fluent in English, both oral and written
Nice-to-have: experience with UI/UX, to contribute to onboarding funnel content
Benefits
Competitive salary upon experience, plus bonus
Swile Lunch voucher
Gymlib (100% covered by Voodoo)
Premium healthcare coverage SideCare, for your family, 100% covered by Voodoo
Wellness activities in our Paris office
Benefits
Free Meals & Snacks
Swile Lunch voucher
Health Insurance
Premium healthcare coverage SideCare, for your family, 100% covered by Voodoo
Wellness Stipend
Wellness activities in our Paris office
Voodoo is a leading mobile games publisher specializing in hybrid-casual and casual games, collaborating with top studios to drive innovation and global expansion. With over 200 million active users and a portfolio featuring popular titles like Mob Control and BeReal, Voodoo combines product excellence and data-driven strategies to scale engaging experiences enjoyed by millions.
- Founded
- Founded 2013
- Employees
- 500+ employees
- Industry
- entertainment
- Total raised
- $520M raised